Director of Marketing – Sports Medicine

CONMED Corporation

Director of Marketing responsible for Sports Medicine portfolio leading a high‑performing team and executing strategies. Collaboration with Sales and R&D for sustainable growth and profitability.

Posted 4/15/2026full-timeLargo • Florida • 🇺🇸 United StatesLead💰 $150,900 - $234,100 per yearWebsite

About the role

Key responsibilities & impact

Lead and develop a team of marketing professionals responsible for the Sports Medicine portfolio, including managers and individual contributors
Establish clear strategic priorities and performance expectations aligned with Orthopedics business objectives
Serve as the primary marketing leader for the Sports Medicine portfolio, building strong relationships with surgeon faculty, societies, and key customers
Own upstream marketing responsibilities for Sports Medicine, including unmet need identification, market assessment, and multi‑year pipeline development in close partnership with R&D
Lead downstream marketing execution, including positioning, pricing, promotion, and lifecycle management across Shoulder, Knee, MTF, and BioBrace
Partner with R&D (Sports Medicine) to guide new product development and serve as the marketing lead through the design control and commercialization process
Ensure launch excellence through cross‑functional leadership with Sales, Medical Education, Operations, Finance, and Supply Chain
Develop, manage, and deploy the Sports Medicine marketing budget to deliver committed revenue, growth, and profitability outcomes
Build and maintain deep market and competitive intelligence to guide portfolio and investment decisions
Partner with Sales and Supply Chain to support demand planning, lifecycle management, and backorder mitigation aligned to financial targets
Support evaluation of inorganic growth opportunities (acquisitions, licensing, distribution) related to the Sports Medicine portfolio, as applicable
Actively coach and develop team members to prepare future leaders for expanded scope and responsibility

Requirements

What you’ll need

Bachelor’s degree required
Minimum of 7 years of marketing experience in the medical device industry
Minimum of 5 years of people leadership experience, including management of product or portfolio teams
Demonstrated experience marketing orthopedic implants, disposables, and biologics
Proven ability to partner effectively with Sales and R&D
Strong analytical and data‑driven decision‑making capability
Experience translating clinical evidence into compelling commercial value propositions
Understanding of orthopedic‑specific dynamics including reimbursement, health economics, and IDN/GPO environments
Willingness to travel approximately 35–50% for customer engagement, industry events, and internal collaboration, including time at headquarters in Largo, Florida

Benefits

Comp & perks

Competitive compensation
Excellent healthcare including medical, dental, vision and prescription coverage
Short & long term disability plus life insurance -- cost paid fully by CONMED
Retirement Savings Plan (401K) -- CONMED matches your contributions dollar for dollar, with the potential for up to 7% per pay period
Employee Stock Purchase Plan -- allows stock purchases at discounted price
Tuition assistance for undergraduate and graduate level courses

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

marketingmarket assessmentproduct developmentlifecycle managementbudget managementdata-driven decision-makinganalytical skillscommercial value propositionsdemand planningcompetitive intelligence

Soft Skills

leadershipteam developmentrelationship buildingcross-functional collaborationstrategic prioritizationcoachingcommunicationperformance managementproblem-solvingnegotiation

Certifications

Bachelor’s degree