CONMED Corporation

Marketing Manager – Advanced Surgical

CONMED Corporation

full-time

Posted on:

Location Type: Remote

Location: Colorado • United States

Visit company website

Explore more

✨ AI Apply
Apply

About the role

  • Develop and execute downstream marketing strategies aligned with business objectives
  • Translate clinical and market insights into compelling customer-facing messaging and materials
  • Support product launches and post-launch optimization, including pricing strategies and positioning
  • Establish pricing strategy that aligns with overall business goals
  • Create and launch high-quality sales tools (presentations, brochures, case studies, objection handlers)
  • Partner with Sales Enablement to educate and prepare CONMED FSOs to execute commercial strategies and achieve commercial goals
  • Ensure consistent messaging across all channels and customer touchpoints
  • Collaborate with cross-functional partners to launch downstream campaigns (market plans, customer acquisition plans, and customer retention activities) aligned to strategic priorities
  • Understand current market conditions to build appropriate messaging, positioning, and implementation tools to execute portfolio strategies across digital, events, and field channels
  • Understand user and buyer personas to drive segmentation and targeting to improve commercial efficiency and customer engagement
  • Support tradeshows and events
  • Establish KPIs and success metrics and milestones; monitor and optimize campaign performance to drive customer engagement
  • Deploy resources to measure, monitor, and adjust marketing strategy to drive customer engagement
  • Work with influential societies to earn public endorsements, peer-to-peer engagements, KOL development, KOL network management and lead generation

Requirements

  • 5+ years of product management, marketing and/or related field-level experience (sales)
  • 3+ years of experience in related market (General Surgery, Medical Device)
  • Experience in healthcare systems and operating room environments (OR)
  • Proven experience in launching downstream marketing campaigns
Benefits
  • Competitive compensation
  • Excellent healthcare including medical, dental, vision and prescription coverage
  • Short & long term disability plus life insurance -- cost paid fully by CONMED
  • Retirement Savings Plan (401K) -- CONMED matches your contributions dollar for dollar, with the potential for up to 7% per pay period
  • Employee Stock Purchase Plan -- allows stock purchases at discounted price
  • Tuition assistance for undergraduate and graduate level courses

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
downstream marketing strategiescustomer-facing messagingpricing strategiessales tools creationcampaign performance monitoringsegmentationtargetingKPI establishmentmarket insights translationcommercial strategy execution
Soft skills
collaborationcommunicationcross-functional teamworkcustomer engagementstrategic thinkinginfluencingeducation and trainingoptimizationproblem-solvinglead generation