Salary
💰 $90,000 - $110,000 per year
Tech Stack
BigQueryCloudGoogle Cloud PlatformJavaScriptPython
About the role
- Understand client measurement/design requirements and translate these business requirements into written data collection implementation guides, tracking plans, etc.
- Provide best-practice consulting services with our client technical teams to install, configure, and use web analytics tools, tag management systems, A/B testing tools, and other digital marketing tools.
- Develop, customize, qa, and troubleshoot data collection code in complex environments with consistent use of tag management systems, JavaScript, HTML, and CSS.
- Identify and resolve data collection issues and gaps.
- Maintain established data collection audit standards and lead audits to provide our clients with a guide that fully describes existing data quality and steps for improvement.
- Recommend and implement analytics tracking code needed for ongoing reporting and analysis activities.
- Project manage multiple client requests and project activities at any one time.
- Lead client conversations, including recurring status meetings, ad hoc discussions, and ongoing digital communications (IM, email).
Requirements
- Experience with Tag Management Systems: Required: Google Tag Manager (GTM / client and server-side), Adobe Launch / Tags, and familiarity with implementing various martech/adtech pixels Nice to Have: Adobe Event Forwarding, Tealium iQ and Piwik
- Analytics Platforms: Required: Google Analytics (UA and GA4) Nice to Have: Adobe Analytics, Adobe Customer Journey Analytics (CJA), and Piwik
- Analytics and Martech Platforms: Google Cloud Platform (GCP / 360), Analytics, GTM, BigQuery, Looker Studio, and Adobe Experience Platform (AEP)
- Consent Management: Understanding of concepts, practices, and use cases and experience with platforms like OneTrust.
- Programming Languages: Experience with JavaScript. Experience with Python is a plus.
- Experience in troubleshooting, QA+Validation, CAPI / Enhanced Conversions (EC), and with strategy implementation (documentation, measurement planning, implementing guidelines, taxonomy, campaign tracking, and dashboard and report creation)
- Previous experience in an agency or digital consulting company.
Soft Skills Communication skills (written, verbal, multi-platform/channel). Previous consulting experience and demonstrated excellence. Ability to effectively manage a diverse workload that may span multiple clients at once. Ability to lead and mentor more junior team members.