Concord

Marketing Analytics Specialist

Concord

full-time

Posted on:

Location Type: Hybrid

Location: Kansas City • Kansas • 🇺🇸 United States

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Salary

💰 $80,000 - $100,000 per year

Job Level

Mid-LevelSenior

Tech Stack

BigQuerySQL

About the role

  • Partner with marketing and business stakeholders to understand measurement goals and translate them into actionable analytics plans
  • Query and transform marketing data using SQL and BigQuery; develop dashboards and models in Looker (LookML) to support ongoing reporting
  • Measure and analyze campaign performance across channels (email, digital, social, web) to uncover trends, opportunities, and optimization areas
  • Develop and maintain key marketing KPIs and ensure reporting supports data-driven decision-making
  • Execute ad hoc analyses and provide recommendations to improve campaign targeting, messaging, and performance

Requirements

  • 3+ years of experience in marketing analytics
  • Hands-on experience with SQL (required)
  • Familiarity with BigQuery and Looker (or a willingness to learn LookML modeling)
  • Knowledge of marketing KPIs, campaign performance metrics, and optimization techniques
  • Experience with Adobe Analytics or Google Analytics
  • Ability to interpret business questions and translate them into data-driven analyses
  • Bachelor’s degree in Marketing, Business, Computer Science, Information Systems, or a related field
  • Strong analytical and problem-solving skills with attention to detail
  • Comfortable working with new technologies and learning on the go.
Benefits
  • Health insurance
  • 401(k) matching
  • Flexible work hours
  • Paid time off
  • Remote work options

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
SQLBigQueryLookerLookMLmarketing KPIscampaign performance metricsoptimization techniquesAdobe AnalyticsGoogle Analyticsdata-driven analyses
Soft skills
analytical skillsproblem-solving skillsattention to detailcommunication skillscollaboration skills
Certifications
Bachelor’s degree in MarketingBachelor’s degree in BusinessBachelor’s degree in Computer ScienceBachelor’s degree in Information Systems