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Program Manager, Paid Social
Compound Growth MarketingProgram Manager developing and executing paid social strategies across clients. Driving revenue growth through innovative marketing and campaign management in a fully remote environment.
About the role
Key responsibilities & impact- Lead the strategy and execution of paid social campaigns across multiple clients, including but not limited to account strategy development, setup, and overall campaign management
- Must have experience working directly in social platforms managing paid campaigns including but not limited to: LinkedIn, Meta (Facebook, Instagram), Reddit, TikTok, Twitter/X, etc.
- Monitor campaign performance, including owning budget pacing
- Build and establish client relationships by acting as the lead day-to-day contact for client communication, running client meetings, statuses, and presentations.
- Proactively identify areas of opportunity to improve efficiency and present data-driven recommendations that improve current marketing and business practices
- Use statistical analysis to draw conclusions about marketing campaign performance, and provide insights and recommendations
- Ability to consistently perform under pressure in a fast-paced environment as an individual on a team
- Proven ability to manage multiple projects, drive hard to completion, and deliver effective results
- Maintain and update paid social campaigns and overall marketing reporting
- Ability to use and recommend social management softwares like Sprout and Falcon.io is a plus
- Multi-touchpoint attribution measurement experience is also a plus
Requirements
What you’ll need- Bachelor’s degree required
- 5+ years of paid social experience
- In-depth experience managing campaigns within (but not limited to): LinkedIn, Meta (Facebook/Instagram), Reddit, TikTok, Snapchat, Twitter/X, Pinterest
- Experience analyzing paid campaign results and developing insights/recommendations/optimizations
- Experience managing budgets against a defined target goal on CPL, CAC, ROAS
- B2B experience is a plus with understanding of sales lifecycle stages
- Experience with HubSpot is a plus
- Experience providing creative direction on social channels while working with design teams to fully execute
- Experience with social media A/B testing
- Advanced computer skills, proven proficiency in Excel, PowerPoint and Google Docs
Benefits
Comp & perks- Comprehensive health, dental, and vision coverage
- Fully remote work environment
- Flexible work schedules
- Unlimited PTO and sick leave
- 401(k) with company match
- Parental leave
- Home office / work-from-home stipend
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
paid social campaignscampaign managementstatistical analysismulti-touchpoint attributionA/B testingbudget managementCPLCACROASdata-driven recommendations
Soft Skills
client communicationrelationship buildingproject managementperformance under pressureteam collaborationefficiency improvementpresentation skillscreative direction
Certifications
Bachelor's degree