
Director of Demand Generation
Compliance & Risks
full-time
Posted on:
Location Type: Remote
Location: United States
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Job Level
About the role
- Define and own the global Demand Generation vision, strategy, and multi-year roadmap.
- Lead, mentor, and manage the Demand Generation team to ensure high performance.
- Design and oversee the execution of integrated, multi-channel campaigns with a focus on ABM.
- Directly manage the Demand Generation budget and resource allocation to maximize ROI.
- Define the ideal prospect profile and target audience for campaign efforts.
- Own the overall marketing attribution model and reporting infrastructure.
- Establish key performance indicators for Demand Generation and hold the team accountable.
Requirements
- 10+ years of progressive B2B marketing experience, with a minimum of 3 years in a leadership role overseeing a demand generation function.
- Proven track record of defining and delivering global, multi-million-dollar pipeline growth for B2B enterprise SaaS or AI platforms.
- Expert-level proficiency in CRM & marketing automation platforms (e.g., HubSpot), sales engagement platforms (e.g., SalesLoft), and marketing analytics/attribution technologies.
- Deep understanding of Account-Based Marketing (ABM) strategies and execution best practices.
- Strong executive presence and ability to present complex data and strategic recommendations to the C-suite and leadership.
Benefits
- Enjoy a competitive salary, performance-based bonuses, health insurance, and a robust retirement plan.
- Generous annual leave, company days, service days, and paid leave for new parents.
- Wellbeing program and Employee Assistance Program for mental health support.
- Personalized welcome swag pack, paired buddy, and top-tier IT tools.
- Educational assistance program for external training costs.
- Remote working options and a flexible environment promoting wellness and work-life harmony.
- Recognized for Flexible Working and Employee Wellbeing strategies.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
demand generationB2B marketingpipeline growthaccount-based marketingmarketing attributioncampaign executionbudget managementresource allocationkey performance indicatorsdata analysis
Soft Skills
leadershipmentoringteam managementexecutive presencecommunicationstrategic thinkingaccountabilitypresentation skillscollaborationproblem-solving