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Communications Specialist – Social Media, Marketing
ComcastCommunications Specialist promoting healthy-marriage awareness for TANF agencies, stakeholders, and families. Creating accessible campaigns, translating research, and optimizing social-media outreach.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in strategic communications and social-media marketing, with a strong focus on content creation, analytics, and accessibility standards. Proven ability to translate complex research into engaging messaging for diverse audiences, particularly low-income families served by the TANF program.
Highest-signal resume keywords
Strategic CommunicationsSocial-Media MarketingContent CreationAnalytics PlatformsTANF Program Knowledge
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Content DraftingEditingCampaign ManagementEngagement Metrics TrackingPlain-Language StandardsSection 508 AccessibilityEmail MarketingStorytellingResearch TranslationDigital and Print Formats
Soft Skills
CollaborationSensitivity to MessagingCommunication SkillsProject Management
Tools & Technologies
Social-Media Management PlatformsEmail Marketing ToolsAnalytics Tools
Industry Keywords
Family-Policy CommunicationsMarriage AwarenessEconomic MobilityHuman ServicesFamily-Focused Campaigns
About the role
Key responsibilities & impact- Design and implement a multi-channel communications and social-media marketing plan supporting the marriage-awareness technical assistance effort.
- Draft, edit, and schedule content for social media, newsletters, web pages, fact sheets, talking points, and press-ready materials.
- Translate research findings on marriage, family stability, and economic mobility into accessible messaging for diverse audiences, including TANF caseworkers and program participants.
- Manage editorial calendars, campaign timelines, and content-approval workflows in coordination with the Project Manager and the client.
- Track and report engagement metrics and campaign performance, using analytics to refine messaging and targeting.
- Collaborate with the Graphic Illustrator to ensure visual and written content are aligned and on-brand.
- Ensure all public-facing content meets Section 508 accessibility, plain-language, and federal review requirements.
- Monitor the family-policy communications landscape and recommend timely, evidence-based outreach opportunities.
Requirements
What you’ll need- Demonstrated experience in strategic communications and social-media marketing, including paid and organic campaign management and analytics.
- Knowledge of the TANF program and the populations it serves, with sensitivity to messaging for low-income families.
- Familiarity with research on the social and economic benefits of marriage, with the ability to communicate it responsibly and without stigma.
- Excellent writing, editing, and storytelling skills across digital and print formats.
- Proficiency with social-media management, email-marketing, and analytics platforms.
- Understanding of plain-language and Section 508 accessibility standards.
- Bachelor's degree in communications, marketing, public relations, journalism, or a related field.
- Minimum of five years of communications and social-media marketing experience, ideally including health, human-services, or family-focused campaigns.
Benefits
Comp & perks- 🌐 Worldwide ❌ Jobs You've Hidden ⭐️ Saved Jobs ✅ Applied Jobs ✉️ Email Alerts 👤 Account Comcast Website LinkedIn All Job Openings 10,000+ employees 📡 Telecommunications 🏛️ Government Telecommunications
- Data Management
- Government Comcast is a leading telecommunications company that offers a wide range of services including data management, analytics, digital transformation, and strategic planning for both private and public sector clients. They specialize in enhancing citizen experience and engagement through evidence-based policy analysis and organizational transformation strategies. With a focus on utilizing modern technologies, Comcast supports organizations in improving decision-making and operational efficiency. Communications Specialist – Social Media, Marketing Job not on LinkedIn 🔥 1 minute ago 🇺🇸 United States – Remote ⏰ Full Time 🟡 Mid-level 🟠 Senior 💕 Social Media Manager 🦅 H1B Visa Sponsor Apply Now Customize resume + cover letter Report problem ☆ Save ☑️ Mark as applied ❌ Hide 📋 Description
- Design and implement a multi-channel communications and social-media marketing plan supporting the marriage-awareness technical assistance effort.
- Draft, edit, and schedule content for social media, newsletters, web pages, fact sheets, talking points, and press-ready materials.
- Translate research findings on marriage, family stability, and economic mobility into accessible messaging for diverse audiences, including TANF caseworkers and program participants.
- Manage editorial calendars, campaign timelines, and content-approval workflows in coordination with the Project Manager and the client.
- Track and report engagement metrics and campaign performance, using analytics to refine messaging and targeting.
- Collaborate with the Graphic Illustrator to ensure visual and written content are aligned and on-brand.
- Ensure all public-facing content meets Section 508 accessibility, plain-language, and federal review requirements.
- Monitor the family-policy communications landscape and recommend timely, evidence-based outreach opportunities. 🎯 Requirements
- Demonstrated experience in strategic communications and social-media marketing, including paid and organic campaign management and analytics.
- Knowledge of the TANF program and the populations it serves, with sensitivity to messaging for low-income families.
- Familiarity with research on the social and economic benefits of marriage, with the ability to communicate it responsibly and without stigma.
- Excellent writing, editing, and storytelling skills across digital and print formats.
- Proficiency with social-media management, email-marketing, and analytics platforms.
- Understanding of plain-language and Section 508 accessibility standards.
- Bachelor's degree in communications, marketing, public relations, journalism, or a related field.
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