Continence Care Marketing Manager – Global Products
Coloplast
full-time
Posted on:
Location Type: Office
Location: Humlebæk • 🇩🇰 Denmark
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Set the strategic direction and be responsible for driving the growth of Luja towards the consumers
- Develop and lead best in class consumer marketing campaigns and growth initiatives for Luja in close collaboration with markets and HQ colleagues
- Prepare and execute new launches within the platform to ensure commercial impact
- Set the direction on how to interact with ambassadors and influencers in Continence Care
- Act as a strong partner for our subsidiaries, between our departments in headquarters as well as with our agencies
- Track campaign and launch effectiveness and secure continuous improvement of activities
Requirements
- A master’s degree in marketing, business, communication or similar
- Strong experience within consumer marketing and brand management, preferably from the medical industry, FMCG or from an advertising agency
- Proven experience with digital consumer marketing, a strong creative mindset combined with both on- and offline marketing experience
- Experience with managing budgets and working with forecasts and sales analyses
- Fluency in English is a must, both orally and in written. Danish skills not required
Benefits
- Flexibility to travel to subsidiaries and customers approx. 15-20 days annually
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
consumer marketingbrand managementdigital marketingbudget managementsales analysiscampaign effectiveness trackinggrowth initiativescreative mindseton- and offline marketinglaunch execution
Soft skills
strategic directioncollaborationcommunicationpartnershipcontinuous improvement
Certifications
master’s degree in marketingmaster’s degree in businessmaster’s degree in communication