Event Marketing Manager

Collectors

Event Marketing Manager driving pre-, live-, and post-show campaigns for Collectors, a collectible technology and grading-services company. Measuring attendance, engagement, leads, conversions, and event ROI.

Posted 8/21/2026full-timePlano • California, Texas • 🇺🇸 United StatesJuniorMid-Level💰 $110,000 - $180,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in creating and executing marketing strategies for events, including audience segmentation and community engagement. Proficient in measuring engagement metrics and applying data to enhance customer acquisition and retention.

Highest-signal resume keywords

Event Marketing StrategyAudience SegmentationCRM Platform ExperienceProject Management SoftwareData Analysis

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Event PlanningLead GenerationConversion MeasurementROI AnalysisOnsite Execution

Soft Skills

CollaborativeCalm Under PressureSelf-Directed

Tools & Technologies

CRM PlatformsProject Management Software

Certifications & Qualifications

Valid Passport

Industry Keywords

ConventionsTrade ShowsFestivalsExperiential ActivationsGaming Events

About the role

Key responsibilities & impact

Create pre-event, live-event, and post-event marketing strategies for each show
Manage campaign timelines tied to hard event deadlines
Coordinate with vendors, sponsors, show organizers, and cross-functional teams to promote services and special promotions
Apply audience segmentation and community engagement to reach collectors and hobby audiences
Plan onsite execution, including signage deadlines, print production, installation schedules, and attendee flow
Measure engagement, lead generation, traffic, conversion, event attendance, and ROI
Collect data and apply it to marketing strategy
Report on methods and results for customer acquisition and retention after shows
Champion company policies, including safety, attendance, and security
Report to the Manager, Events

Requirements

What you’ll need

Experience supporting conventions, trade shows, festivals, sports/collectibles events, gaming events, or experiential activations
At least 2–3 years’ experience working in a marketing agency
Experience using CRM platforms and project management software
Comfortable working in fast-paced onsite environments with shifting priorities
Calm under pressure and able to pivot quickly
Collaborative with other departments and self-directed
A valid, unexpired passport is required to apply
Candidates must be authorized to work in the United States

Benefits

Comp & perks

Medical, Dental, and Vision health insurance
Fertility assistance
Commuter assistance
Educational assistance benefits
Competitive 401(k) matching plan
Flexible time-off for salaried employees
Ten company paid holidays
Employee discounts on select grading services for approved submissions
Flexible schedules and varying shifts
Celebrations, holiday events, and team building activities