Performance Media Planner – Paid Search, Paid Social

Collective Measures | Media & Analytics

Performance Media Planner managing paid social and search advertising campaigns for Collective Measures. Focused on strategy, implementation, and analysis across multiple platforms in a hybrid role.

Posted 7/8/2026full-timeMinneapolis • Minnesota • 🇺🇸 United StatesJunior💰 $53,000 - $58,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing and optimizing paid search and paid social campaigns across platforms such as Google, Facebook, and Instagram, with a strong focus on data analysis and performance-driven results. Proficient in campaign planning, budgeting, and keyword research while effectively communicating insights and strategies to stakeholders.

Highest-signal resume keywords

Paid Search MarketingPaid Social MarketingCampaign OptimizationData AnalysisMicrosoft Excel

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign ManagementKeyword ResearchAd Copy CreationBid Management StrategyPerformance Reporting

Soft Skills

Analytical SkillsAttention to DetailCommunication SkillsOrganizational SkillsTeam Collaboration

Tools & Technologies

Google AdsBing AdsFacebook AdsInstagram AdsPinterest Ads

Industry Keywords

Media OversightCampaign PlanningForecastingBudgetingSocial Trends

About the role

Key responsibilities & impact

Day-to-day oversight and execution of media across multiple paid search and paid social platforms including but not limited to: Google, Bing, YouTube, Facebook/Instagram, Pinterest, LinkedIn, and Twitter
Lead day-to-day management and optimization of campaigns to meet and exceed goals
Campaign planning, forecasting, and budgeting
Recommending testing strategies and optimizations to drive performance
Campaign bid management strategy and oversight
Campaign data analysis, reporting, and insights
Summarize and communicate the status of all campaigns with appropriate internal and external contacts
Keyword research, ad copy creation, and audience development
Industry research on search and social trends with occasionally being tasked to write a POV, blog post, or case study

Requirements

What you’ll need

1+ years of paid social or paid search marketing experience
Proficiency within at least one of the following paid channels: Google, Bing, Facebook/Instagram, Pinterest, or Amazon.
Strong analytical skills and attention to detail
Results driven with a proven track record of driving performance
Excellent written and verbal communication skills
Ability to work independently as well as with a team
Outstanding organizational skills and the ability to manage multiple projects simultaneously while meeting deadlines
Self-starter approach to work, a positive attitude, and a drive to consistently meet and exceed objectives and take on more responsibility
Strong experience with Microsoft Excel

Benefits

Comp & perks

Participation in the Employee Stock Ownership Plan
Comprehensive health insurance plan options, including 100% paid plan
Employee dental, life and disability coverage, 100% paid
Participation in 401(K) Plan with generous employer match
Generous paid parental leave
Generous PTO policy, including 11 paid holidays per year
Employee wellness stipend + home office stipend
Commuter stipend (for hybrid employees)