Paid Media Strategist

Colibri Group

. Own the end-to-end strategy and daily execution of paid search, social, and display campaigns .

Posted 4/21/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Own the end-to-end strategy and daily execution of paid search, social, and display campaigns
Drive WBR, MBR, and QBR performance reporting, bringing clear narrative and strategic context to leadership
Manage a multi-million-dollar annual media budget within a seasonal education cohort model, with a focus on incremental growth
Clear understanding and testing methodology that ties in creative, messaging, and an overall strategic framework.
Develop and apply full-funnel contribution methodology in a subscription-based business model
Lead agency and platform partner relationships, ensuring accountability and performance
Identify and implement operational efficiencies that produce measurable business value
Translate campaign data and customer insights into actionable recommendations for stakeholders
Partner with leadership to align paid media strategy with broader Simple Nursing business objectives
Support M&A onboarding by auditing, optimizing, or building new paid media strategies for acquired brands

Requirements

What you’ll need

6–9 years of paid media experience, with agency background preferred
Proven experience managing and developing a performance marketing team
Bachelor's degree in business, marketing, or a related field
Hands-on proficiency across major ad platforms: Google Ads, Meta, TikTok, YouTube, and Bing Ads
Strong command of performance marketing KPIs — ROAS, ROI, CPA, CPL, and LTV in a subscription-based model business.
Advanced analytical skills in Excel or Google Sheets; familiarity with AI tools (Claude preferred)
Experience activating first-party data within ad platforms to reach ideal customer profiles
Proficiency with Google Analytics or comparable web analytics platforms
Clear, confident communication style with demonstrated ability to present to senior stakeholders
A self-starter mindset with the ability to manage competing priorities independently and cross-functionally

Benefits

Comp & perks

🌐 Worldwide ❌ Jobs You've Hidden ⭐️ Saved Jobs ✅ Applied Jobs ✉️ Email Alerts 👤 Account Colibri Group Website LinkedIn All Job Openings 1001 - 5000 employees 📚 Education 🤝 B2B 💸 Finance Education
B2B
Finance Colibri Group is a leader in the field of professional education, dedicated to helping individuals advance and adapt in their careers. The company provides first-class learning experiences tailored to various professions, including real estate, healthcare, financial services, teaching, valuation, and accounting. Colibri Group prides itself on a holistic approach to professional learning, offering engaging educational programs, mentorship opportunities, and resources that align with the interests and goals of its students. Through its programs, Colibri Group empowers millions of professionals to achieve their career objectives and thrive in various industries. Paid Media Strategist Job not on LinkedIn 🔥 2 minutes ago 🇺🇸 United States – Remote ⏰ Full Time 🟡 Mid-level 🟠 Senior 📈 Performance Marketing Apply Now Find Hiring Managers Customize resume for this job Report problem ☆ Save ☑️ Mark as applied ❌ Hide 📋 Description
Own the end-to-end strategy and daily execution of paid search, social, and display campaigns
Drive WBR, MBR, and QBR performance reporting, bringing clear narrative and strategic context to leadership
Manage a multi-million-dollar annual media budget within a seasonal education cohort model, with a focus on incremental growth
Clear understanding and testing methodology that ties in creative, messaging, and an overall strategic framework.
Develop and apply full-funnel contribution methodology in a subscription-based business model
Lead agency and platform partner relationships, ensuring accountability and performance
Identify and implement operational efficiencies that produce measurable business value
Translate campaign data and customer insights into actionable recommendations for stakeholders
Partner with leadership to align paid media strategy with broader Simple Nursing business objectives
Support M&A onboarding by auditing, optimizing, or building new paid media strategies for acquired brands 🎯 Requirements
6–9 years of paid media experience, with agency background preferred
Proven experience managing and developing a performance marketing team
Bachelor's degree in business, marketing, or a related field
Hands-on proficiency across major ad platforms: Google Ads, Meta, TikTok, YouTube, and Bing Ads
Strong command of performance marketing KPIs — ROAS, ROI, CPA, CPL, and LTV in a subscription-based model business.
Advanced analytical skills in Excel or Google Sheets; familiarity with AI tools (Claude preferred)
Experience activating first-party data within ad platforms to reach ideal customer profiles
Proficiency with Google Analytics or comparable web analytics platforms
Clear, confident communication style with demonstrated ability to present to senior stakeholders
A self-starter mindset with the ability to manage competing priorities independently and cross-functionally Apply Now 📊 Check your resume score for this job Improve your chances of getting an interview by checking your resume score before you apply. Check Resume Score Similar Jobs Performance Designer – Paid Ads, Email Specialist – Health & Wellness 🔥 1 hour ago Hi-Altitude Brands 11 - 50 🧘 Wellness 🛍️ eCommerce 👥 B2C Website LinkedIn All Job Openings Performance Designer creating impactful paid ads and email marketing for Stonehenge Health. Focusing on conversion across platforms like Meta, Google, and TikTok to enhance brand presence. 🇺🇸 United States – Remote 💵 $90k - $110k / year ⏰ Full Time 🟡 Mid-level 🟠 Senior 📈 Performance Marketing SEO & PPC Campaign Strategist 🔥 1 hour ago Focus Digital 1 - 10 🤝 B2B 🛍️ eCommerce 🤖 Artificial Intelligence Website LinkedIn All Job Openings SEO & PPC Campaign Strategist building client relationships and optimizing strategies at digital marketing agency. Focusing on account management and client communication for successful campaigns. 🇺🇸 United States – Remote 💵 $90k - $105k / year ⏰ Full Time 🟡 Mid-level 🟠 Senior 📈 Performance Marketing Performance Marketing Manager 🔥 4 hours ago Loft Labs 11 - 50 ☁️ SaaS 🏢 Enterprise 🤖 Artificial Intelligence Website LinkedIn All Job Openings Performance Marketing Manager driving growth for vCluster's cloud-native digital distribution engine. Overseeing content strategy, paid campaigns, and social media engagement for technical audiences. 🇺🇸 United States – Remote 💵 $115k - $130k / year 💰 $4.6M Seed Round on 2021-09 ⏰ Full Time 🟡 Mid-level 🟠 Senior 📈 Performance Marketing Demand Generation Manager, AI 🔥 5 hours ago Suite Studios 11 - 50 📱 Media ☁️ SaaS Website LinkedIn All Job Openings Demand Generation Manager focusing on AI in a fast-moving creative tech environment. Driving demand generation strategies and AI-powered solutions to build a smarter demand engine. 🇺🇸 United States – Remote 💵 $150k - $165k / year 💰 $3.5M Seed Round on 2023-02 ⏰ Full Time 🟡 Mid-level 🟠 Senior 📈 Performance Marketing Campaign Manager 🔥 9 hours ago Adswerve, Inc. 201 - 500 📱 Media Website LinkedIn All Job Openings Campaign Manager responsible for end-to-end execution of programmatic media strategies for Adswerve. Driving client ROI through multi-channel programmatic media across various platforms. 🇺🇸 United States – Remote 💵 $80k - $95k / year 💰 Private Equity Round on 2018-11 ⏰ Full Time 🟡 Mid-level 🟠 Senior 📈 Performance Marketing View More Performance Marketer Jobs 🌐 Worldwide Built by Lior Neu-ner. I'd love to hear your feedback — Get in touch via DM or support@remoterocketship.com Search Search Jobs by country Search jobs by city Search jobs by job title Search entry-level jobs Search junior-level jobs Search senior-level jobs Search jobs by tech stack Search jobs by contract type Search remote internships Search remote part-time jobs Remote jobs Anywhere in the World Companies Hiring Anywhere in the World Companies Hiring Sales People Anywhere in the World Companies Hiring Software Engineers Anywhere in the World Resources Advice Tips for finding remote jobs Interview questions and answers Resume examples Cover letter examples Post a job Affiliates Privacy policy Terms of service Job board SEO course AI Apply Copilot OpenClaw job finder Jobs by Country Remote jobs anywhere in the world (Worldwide remote jobs) Remote jobs United States Remote jobs Australia Remote jobs Brazil Remote jobs Canada Remote jobs France Remote jobs Ireland Remote jobs Germany Remote jobs Netherlands Remote jobs Spain Remote jobs UK Popular Jobs Remote data analyst jobs Remote customer support jobs Remote executive assistant jobs Remote marketing jobs Remote product designer jobs Remote product manager jobs Remote project manager jobs Remote recruiter jobs Remote sales jobs Remote software engineer jobs Jobs by Type Remote full-time jobs Remote part-time jobs Remote contract jobs Remote internship jobs Remote entry-level jobs Remote jobs with no experience required Remote junior jobs (1-3 years of experience) Digital nomad jobs Remote jobs with no degree required Freelance remote jobs Temporary remote jobs Remote jobs hiring now Stay at home mom jobs

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Hard Skills & Tools

paid mediaperformance marketingcampaign data analysisfull-funnel contribution methodologyperformance marketing KPIsfirst-party data activationanalytical skillsbudget managementstrategic framework developmentmedia strategy optimization

Soft Skills

clear communicationleadershipstrategic thinkingself-startercross-functional collaborationpresentation skillsaccountabilityoperational efficiency identificationstakeholder engagementteam development