CoinMarketCap

Business Development Manager – API, Contractor

CoinMarketCap

contract

Posted on:

Location Type: Remote

Location: Singapore

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Tech Stack

Web3

About the role

  • Own the full sales cycle for CMC’s advertising products — prospecting, pitching, negotiating, and closing deals
  • Sell across the full ad inventory: display/banner ads, sponsored coin/token listings, newsletter and email placements, and custom campaign packages
  • Build and manage a strong pipeline of advertisers including crypto projects, exchanges, wallets, launchpads, and Web3 brands
  • Develop tailored advertising proposals and media plans that align with client objectives and budgets
  • Serve as the primary contact between advertising clients and internal teams (ad ops, design, editorial) for campaign execution and performance
  • Grow revenue from existing advertisers through renewals, upsells, and new product adoption
  • Monitor campaign performance metrics and share insights with clients to demonstrate ROI
  • Track advertising market trends, competitor offerings, and pricing benchmarks in the crypto space

Requirements

  • 3+ years of experience in ad sales, media sales, or digital advertising business development
  • Strong network within the crypto/Web3 industry — projects, exchanges, wallets, or marketing agencies
  • Solid understanding of digital advertising (display, sponsored content, newsletter sponsorships, programmatic)
  • Proven track record of meeting or exceeding advertising revenue targets
  • Fluency in English (native level); additional languages are a bonus
  • Excellent communication, presentation, and negotiation skills
  • Strong organizational skills and comfort working in a fast-paced, remote-first environment
  • BS/BA in business, marketing, advertising, or a related field
  • Nice to Have
  • Experience selling advertising inventory for a high-traffic crypto or fintech platform
  • Familiarity with ad servers, campaign reporting tools, and media planning
  • Existing relationships with crypto marketing teams or agencies
  • Understanding of crypto token launches, exchange listings, and project marketing cycles
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
ad salesmedia salesdigital advertisingadvertising proposalscampaign executioncampaign performance metricsadvertising revenue targetsprogrammatic advertisingmedia planning
Soft Skills
communication skillspresentation skillsnegotiation skillsorganizational skillsadaptability
Certifications
BS in businessBA in marketingBA in advertising