Channel/Partner Marketing Manager

Cohesity

Channel marketing manager developing partner campaigns and events for Cohesity’s AI-powered data security and management platform. Driving pipeline, revenue, and partner engagement across the U.S.

Posted 8/10/2026full-timeNew York City • New York • 🇺🇸 United StatesMid-LevelSenior💰 $139,200 - $174,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and executing partner marketing strategies that drive measurable pipeline and revenue, leveraging AI tools for campaign optimization and performance tracking. Strong ability to build relationships with partners and internal stakeholders to align marketing investments with business goals.

Highest-signal resume keywords

B2B Enterprise Technology MarketingPartner Marketing ProgramsMarket Development Funds ManagementSalesforce ExperienceAI-Powered Tools Utilization

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Campaign Performance TrackingDemand Generation CampaignsProject ManagementData-Driven RecommendationsPartner Messaging Development

Soft Skills

CollaborationCommunicationInfluencing StakeholdersSelf-StarterCuriosity

Tools & Technologies

SalesforceMarketoTableauAI ToolsCampaign Reporting Platforms

Industry Keywords

Channel EcosystemCybersecurityData ProtectionCloudEnterprise Infrastructure

Tech Stack

Tools & technologies

CloudCyber SecurityTableau

About the role

Key responsibilities & impact

Develop and execute integrated partner marketing plans across the U.S. and Canada
Build and execute co-branded demand generation campaigns, including digital programs, webinars, ABM, partner events, and integrated campaigns
Collaborate with channel sales, strategic partners, and global partner marketing on joint go-to-market initiatives
Manage Market Development Funds, including partner proposals, budget allocation, ROI tracking, and optimization
Use AI tools for campaign planning, content creation, reporting, dashboard development, and performance optimization
Develop partner messaging, collateral, customer stories, and enablement content with Product Marketing and Sales Enablement
Track campaign performance, pipeline contribution, and ROI and make data-driven recommendations
Serve as the primary marketing partner to the U.S. and Canada Channel Sales organization
Align marketing investments with partner priorities, regional business goals, and pipeline opportunities
Build relationships with partners and internal stakeholders to maximize joint business outcomes
Use AI-driven insights and analytics to identify growth opportunities and communicate program impact
Plan and execute partner events, industry conferences, webinars, and regional field programs
Increase Cohesity’s presence in partner communities and drive engagement and demand
Foster partner advocacy through co-marketing programs, enablement initiatives, and participation in Cohesity’s partner ecosystem

Requirements

What you’ll need

6+ years of B2B enterprise technology marketing experience, including channel or partner marketing
Proven success developing and executing partner marketing programs that generate measurable pipeline and revenue
Strong understanding of the channel ecosystem, including distributors and VARs
Experience with GSIs, MSPs, and cloud partners is a plus
Experience managing MDF programs, partner marketing investments, and campaign performance
Strong project management, collaboration, and communication skills
Ability to influence internal and external stakeholders
Experience with Salesforce, Marketo, Tableau, or similar marketing and reporting platforms
Comfortable using AI-powered tools for productivity, campaign execution, reporting, content development, and decision-making
Curiosity for adopting emerging technologies that drive better business outcomes
Experience in cybersecurity, data protection, cloud, or enterprise infrastructure is preferred
Familiarity with partner program frameworks, incentive models, and channel marketing best practices is preferred
Experience supporting federal, SLED, or public sector channel partners is preferred
Experience evaluating and implementing AI-enabled marketing tools or workflow automation is preferred
Must have the legal right to work in the job location
Self-starter who takes ownership and delivers results
Collaborative partner who builds trusted relationships across sales, marketing, and partner organizations
Commercially focused and metrics-driven, with a bias toward pipeline and revenue impact
Curious, adaptable, and excited to embrace AI
Comfortable working in a fast-paced, highly collaborative, matrixed organization

Benefits

Comp & perks

Bonus compensation may be available
Equity grants may be available
Health and wellness benefits
Vacation
Paid holidays
Refresh days
401(k) retirement plan
Life and disability insurance coverages
Other benefits the Company may offer from time to time