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Business Development Representative
COFENSEBusiness Development Representative responsible for identifying new business opportunities at Cofense. Qualifying inbound leads and managing outbound prospecting strategies to drive sales success.
About the role
Key responsibilities & impact- Execute outbound prospecting strategies while effectively managing and qualifying inbound leads
- Vet and qualify marketing-generated leads to ensure alignment with ideal customer profiles
- Conduct account and contact research to personalize outreach and improve engagement
- Generate high-quality, sales-accepted opportunities within Salesforce
- Consistently meet or exceed monthly and quarterly pipeline generation targets
- Engage prospects to uncover business needs and position Cofense solutions effectively
- Maintain accurate and up-to-date activity tracking in CRM systems
- Collaborate closely with Sales and Marketing to optimize lead quality and conversion
- Provide ongoing feedback on prospect objections, market trends, and campaign effectiveness
Requirements
What you’ll need- Bachelor’s degree preferred
- 1-2 years prior in BDR, SDR, inside sales, lead development, or similar pipeline-generation roles.
- Lead generation experience (cyber-security experience preferred, but not required)
- Strong written and verbal communication skills
- Experience with outbound prospecting, including cold calling, email outreach, and multi-channel campaigns
- Proficiency with Salesforce and modern sales engagement tools (e.g., Outreach, Salesloft)
- Ability to qualify leads using frameworks such as BANT or MEDDICC
- Strong objection-handling skills
- Effective time management and organizational skills
- Ability to research accounts and tailor messaging for personalized outreach
- Familiarity with engaging prospects in the U.S. market preferred.
Benefits
Comp & perks- Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
lead generationoutbound prospectingcold callingemail outreachmulti-channel campaignsBANTMEDDICC
Soft Skills
strong written communicationstrong verbal communicationobjection-handlingtime managementorganizational skills
Certifications
Bachelor’s degree