
Chief Marketing Officer
Cofabrik RH
full-time
Posted on:
Location Type: Hybrid
Location: Lyon • 🇫🇷 France
Visit company websiteSalary
💰 €45,000 - €55,000 per year
Job Level
Lead
About the role
- Lead digital marketing activities by overseeing and optimizing multichannel and search campaigns (SEO, SEA, Google Analytics…)
- Be responsible for producing high-quality content (articles, social media...)
- Create and oversee product and sales materials to build and grow brand awareness
- Organize strategic external events and provide support for internal events
- Use tools and resources to monitor, automate, and track marketing campaigns through representative KPIs
- Challenge marketing/communication partners as well as the internal sales team
- Be a proactive contributor, proposing initiatives to support the company’s growth ambitions
Requirements
- Minimum 5 years' experience in operational and digital marketing
- Ideally experienced with a software publisher in an SME environment with versatile marketing responsibilities
- Proficiency with digital tools and the ability to optimize and automate them
- Strong interest in Tech
Benefits
- Attractive working conditions
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
SEOSEAGoogle Analyticscontent productionKPI trackingdigital marketingcampaign optimizationmultichannel marketingautomation tools
Soft skills
leadershipproactive contributioncommunicationcollaborationstrategic thinking