Senior Manager, Marketing Campaigns

CoderPad

Senior Manager, Marketing Campaigns at CoderPad creating impactful narratives for B2B marketing. Own campaigns, manage brand consistency, and collaborate closely with cross-functional teams.

Posted 7/20/2026full-timeRemote • 🇺🇸 United StatesSenior💰 $150,000 - $170,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in B2B SaaS marketing with a focus on developing and executing full-funnel campaigns. Strong writing skills and the ability to create compelling narratives and assets that align with brand voice and messaging.

Highest-signal resume keywords

B2B SaaS MarketingFull-Funnel Campaign DevelopmentContent CreationMeasurement and AnalysisCollaboration with Demand Generation

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign ManagementContent StrategyCopywritingBrand MessagingAsset Development

Soft Skills

CoachabilityFeedback ReceptionCritical Thinking

Tools & Technologies

Social Media PlatformsPodcasting ToolsPR Management Tools

Industry Keywords

Demand GenerationEvents MarketingInfluencer MarketingPartnership Content

About the role

Key responsibilities & impact

Own the campaigns that drive the quarter.
Develop the narrative and creative direction that our demand gen and events programs get built around.
Manage, share, align everyone to the campaign calendar that drives content themes for all channels.
Write and build the assets that differentiate us.
Run our awareness channels including organic social, podcasts, PR, and influencer/partnership content.
Set the brand bar everyone else builds from regarding tone, voice, and visual consistency across every asset.
Partner closely with Demand Generation, Events, and Product Marketing to ensure work aligns across messaging.

Requirements

What you’ll need

5-8+ years in B2B SaaS marketing
A track record of building successful, full-funnel campaigns
Sharp, plain writing instincts - you can spot corporate or AI-sounding copy and fix it
A strong point of view on what's good - you can look at two competent pieces of content and say which one actually works, and why
Experience operating as a senior individual contributor
Backbone paired with coachability - you push back when you think Demand Gen (or your manager) has it wrong, but you take direct feedback without getting defensive and move fast on it
Comfort owning measurement of messages and formats, you care, and know, which narrative, headline, or format is actually landing and what you need to adjust.

Benefits

Comp & perks

Meaningful work with high impact for a well-loved product
Competitive, market-rate salaries
Stock options with a 4-year vesting schedule
Medical, dental, and vision insurance (90% covered for employees and dependents)
Flexible Spending Account (FSA)
401K with profit sharing
Unlimited paid time off with an expectation of taking 3 weeks annually in addition to 20 company holidays
Remote-friendly environment with monthly WFH stipend
Parental leave (primary: 16 weeks; secondary: 12 weeks)
Short- and long-term disability and life insurance coverage
Choice of laptop computer
Internal mobility and growth opportunities
And more…