Senior Strategist, Paid Social

Code3

Senior Paid Social Strategist at Code3 shaping strategies for leading brands on paid social platforms. Collaborating across teams to drive measurable business growth through effective media strategies.

Posted 7/9/2026full-timeRemote • 🇺🇸 United StatesSenior💰 $88,000 - $98,000 per yearWebsite

About the role

Key responsibilities & impact

Own day-to-day paid social strategy across key accounts, including planning, testing, optimizations, forecasting, and reporting.
Develop full funnel media strategies that balance brand building and performance, aligning investment to business objectives and customer behavior.
Analyze campaign performance across platforms and translate insights into clear, actionable recommendations that improve business outcomes.
Partner closely with creative teams and clients to shape creative strategy, identifying winning concepts, testing opportunities, and optimization recommendations through performance data.
Understand consumer trends, cultural moments, and platform behaviors to help brands show up in relevant and authentic ways.
Collaborate with internal teams and platform partners to bring innovative ideas to clients, including alpha/beta opportunities, new measurement solutions, and emerging platform capabilities.
Stay ahead of platform updates, retail and eCommerce trends, and competitive activity to identify opportunities before they become best practice.
Lead the creation of clear, compelling storytelling through presentations, POVs, and executive-ready performance summaries.
Mentor junior team members and help elevate strategic thinking and execution across the team.

Requirements

What you’ll need

4+ years of experience managing paid social campaigns, including hands-on buying within platform UIs
Experience developing full funnel media strategies for eCommerce or consumer brands, balancing awareness, consideration, and conversion objectives while still achieving business goals
Deep expertise across at least four major paid social platforms (Meta, TikTok, YouTube, Pinterest, Reddit, Snapchat, LinkedIn, etc.)
Strong understanding of creative best practices and a demonstrated ability to use performance data to inform creative strategy and testing
Awareness of consumer, retail, and cultural trends, with the ability to identify timely opportunities for brands to participate authentically
Strong analytical skills with the ability to synthesize complex data into clear business recommendations
Excellent presentation and client communication skills
Advanced Excel skills (pivot tables required)
Digital marketing certifications (Meta Blueprint, TikTok Media Buying, Google Analytics, etc.) are a plus

Benefits

Comp & perks

Full medical and dental benefits and generous retirement program
Thoughtful parental leave and staggered return program
Flexible Time Off, holidays, quarterly Company “Recharge” Days, and holiday closure in December
Ongoing learning and development opportunities
Commitment to transparent DE&I practices

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Paid Social Campaign ManagementFull Funnel Media StrategyData AnalysisCreative StrategyPerformance OptimizationECommerce MarketingConsumer Behavior AnalysisPlatform UI BuyingStorytelling and PresentationsTrend Analysis

Soft Skills

Client CommunicationMentoringStrategic ThinkingCollaborationAnalytical Thinking

Certifications

Meta BlueprintTikTok Media BuyingGoogle Analytics