Senior Paid Social Specialist
Code3
Senior Paid Social Specialist
Code3
full-time
Posted on:
Origin: • 🇺🇸 United States
Visit company websiteSalary
💰 $67,000 - $76,000 per year
Job Level
Senior
About the role
- Build, launch, and optimize campaigns across all major social platforms with a focus on flawless execution
- Collaborate with team on media planning to support client and campaign strategy
- Manage campaign budget pacing and execute bid adjustments as needed
- Perform campaign QA on your own campaigns, ad sets and ads, plus those built by other team members
- Build and deliver weekly reporting and ad hoc reporting inclusive of formatted Excel reports, Looker dashboards and performance insights and recommendations
- Pull data and write insights that tell a story for campaign wrap-ups and larger reporting deliverables such as QBRs
- Maintain understanding of the newest paid social product offerings across platforms and provide perspective on what updates mean for clients
- Recommend changes to existing products, policies, and processes that improve overall performance
Requirements
- 2+ years of paid social buying experience across multiple social platforms such as Meta, TikTok, Pinterest, or YouTube
- Experience activating paid social campaigns across awareness, consideration and conversion objectives
- Proficiency with data hygiene, analysis, and visualization in Google Sheets and/or Microsoft Excel (Pivot table experience is a plus)
- Proven ability to manage multiple projects at a time while paying strict attention to detail and meeting deadlines
- Excellent verbal and written communication skills and proven ability to navigate client and external communication
- Certifications in digital marketing and/or social media strategy are a plus (Meta Blueprint Buying and Planning Certifications, Snap Focus, Google Analytics Certification, etc)
- Curious, strategic mindset and problem-solving orientation
- Data-driven decision-maker with a passion for testing
- Self-motivated drive to learn and openness to feedback
