Coca-Cola Canada Bottling Limited

Sales Development Manager

Coca-Cola Canada Bottling Limited

full-time

Posted on:

Location Type: Office

Location: Fort Worth • Texas • United States

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About the role

  • Maximize profitable sales opportunities by thoroughly understanding the complexities of the channel or customer's business and building enduring relationships based on trust and integrity with that customer's management team.
  • Successfully sell customer plans that include annual CMA's, strategic and tactical pricing plans along with promotional plans that align with and support the customer's and the Coca-Cola system’s business objectives and strategies.
  • Evaluate outlet opportunities.
  • Ability to collaboratively sell and overcome customer objections.
  • Assist customers in reaching sales potential on company products by offering creative merchandising ideas.
  • Handling customer issues/opportunities promptly.
  • Propose appropriate brands, packages, and equipment to satisfy customer and consumer needs while fully leveraging national and local marketing initiatives with customers.
  • Develops a customized business plan addressing the critical needs of the customer or channel while delivering Coke system budgeted profit and volume.
  • Collaboratively develop with customer a strategic plan (price/package) that generates desired results for both the customer and Coke system.
  • Execute channel and customer promotions/programs that leverage national brand ideas/thinking and consumer insights to drive increased consumer preference and customer activity.
  • Sell-in and implement promotional strategies for the introduction of new brands and packages.
  • Activate Coca Cola Southwest Beverages system (e.g., cross-functional team members, segment resources) to develop and implement business plan/solution that meets customer needs and drive beverage category profit and volume, contributing to overall sales growth for the customers' entire business.
  • Solve issues that arise during execution and eliminate barriers.
  • Track daily, weekly and monthly call activity and performance measurements against assigned goals and expectations.
  • Collaborate with cross functional team members (e.g. marketing, finance, operations).
  • Conduct post promotional analysis measuring the success levels of promotions making any necessary changes.

Requirements

  • Bachelor’s degree or equivalent experience with a high school diploma required
  • 3-5 years in consumer goods industry
  • Minimum of 2 years in consumer products/direct store delivery sales/major account management
  • Experience in developing successful annual business plans and price/package for retail customers
  • Strong analytical, organizational, planning, verbal and written communications skills are a must
  • Above average computer skills
  • Valid driver’s license and driving record within MVR policy guidelines
  • 2 years’ experience in the Coca-Cola system preferred
  • Intermediate computer and database application skills preferred
  • Bilingual ability preferred (Spanish)
Benefits
  • Starting pay based on experience.
  • Additional earning opportunities may include performance-based incentives, quarterly bonuses, referral bonuses, and comprehensive benefits.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
business planningpricing strategypromotional strategymerchandisinganalytical skillsorganizational skillscommunication skillsdatabase application skillssales managementconsumer goods sales
Soft Skills
collaborationrelationship buildingproblem solvingcreativitytrustintegrityplanningverbal communicationwritten communicationovercoming objections
Certifications
Bachelor’s degreevalid driver’s license