Coca-Cola Canada Bottling Limited

Digital Analytics Manager

Coca-Cola Canada Bottling Limited

full-time

Posted on:

Location Type: Office

Location: CharlotteNorth CarolinaUnited States

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About the role

  • Lead the analysis of all marketing campaign performance by collecting, analyzing, and interpreting data from various sources, including web analytics, CRM, and marketing automation systems
  • Develop and maintain marketing dashboards and reports, providing insights that drive business growth
  • Communicate findings and actionable insights to non-technical stakeholders in a clear and concise manner
  • Participate in the development and implementation of marketing strategies, providing analytical insights to support decision-making
  • Develop channel, customer, and user segment insights to understand opportunities for campaign targeting
  • Lead the development of A/B testing scenarios to optimize campaign performance
  • Serves as the representative for Consolidated on system digital data & analytics routines

Requirements

  • Bachelor’s degree with 1 through up to 3 years of relevant experience
  • Strong analytical skills, ability to meet deadlines, and attention to detail
  • Proficiency in analytical tools and technologies such as Excel, SQL, PowerBi, Tableau, and R
  • Experience with web analytics platforms such as Google Analytics or Adobe Analytics is preferred
  • Experience with Salesforce Marketing Cloud Intelligence a plus
  • Strong problem-solving and analytical skills, with the ability to think creatively and find solutions to complex problems
  • Excellent communication and presentation skills, with the ability to translate complex analytical concepts into clear and concise messaging for technical and non-technical stakeholders.
Benefits
  • 401(k) match + health coverage + employee stock purchase plan
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
data analysisA/B testingweb analyticsCRMmarketing automationExcelSQLPowerBiTableauR
Soft Skills
analytical skillsattention to detailproblem-solvingcreativitycommunication skillspresentation skillsdeadline management