Manager, Route Sales
Coca-Cola Canada Bottling Limited
full-time
Posted on:
Location Type: Office
Location: Monahans • Texas • United States
Visit company websiteExplore more
About the role
- Responsible for identifying sales opportunities, maximizing profitability, maintaining merchandising standards and order replenishment activities within the assigned territory/route
- Lead a team of four to six Merchandisers / Order Replenishment Merchandisers that will maintain merchandising standards and order replenishment activities within a designated geographic area
- Maximize profitable sales opportunities by thoroughly understanding the complexities of the channel or customer's business and building enduring relationships based on trust and integrity with that customer's management team
- Successfully sell customer plans that include annual CMA's, strategic and tactical pricing plans along with promotional plans
- Evaluate outlet opportunities
- Ability to collaboratively sell and overcome customer objections
- Lead customers in reaching sales potential on company products by offering creative merchandising ideas
- Propose appropriate brands, packages, and equipment to satisfy customer and consumer needs while fully leveraging national and local marketing initiatives with customers
- Execute channel and customer promotions/programs that leverage national brand ideas/thinking and consumer insights to drive increased consumer preference and customer activity
- Sell-in and implement promotional strategies for the introduction of new brands and packages
- Activate Coca Cola Southwest Beverages system to develop and implement business plan/solution that meets customer needs and drive beverage category profit and volume
- Solve issues that arise during execution and eliminate barriers
- Track daily, weekly and monthly call activity and performance measurements against assigned goals and expectations
- Conduct post promotional analysis measuring the success levels of promotions making any necessary changes
- Proactively arrange time and territory to achieve optimum face-to-face selling opportunities
- Train, evaluate and develop team of Merchandisers / ORMs
- Build relationships with store managers and outlet team members
- Routinely visit accounts to monitor adherence to merchandising/order replenishment standards and back room management
- Manage labor and OPEX merchandising budgets
Requirements
- Bachelor’s degree or equivalent experience with a high school diploma required
- 3+ years’ experience in consumer products/direct store delivery sales required
- Requires experience managing people/budgets
- 2+ years supervising sales staff
- Packaged goods experience preferred; Some beverage experience an asset
- Strong presence and persuasive presentation skills
- Intermediate computer and database application skills
- Ability to multitask handling multiple customer accounts
- Strong attention to detail and follow-up skills
- Excellent planning and organization skills
- Ability to operate a manual/powered pallet jack or lift product
- Valid driver’s license and driving record within MVR policy guidelines
- Must have a personal vehicle for use during working hours
- Must have current vehicle liability insurance
- Bilingual ability preferred (Spanish)
Benefits
- Additional earning opportunities may include performance-based incentives
- Quarterly bonuses
- Referral bonuses
- Comprehensive benefits
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
salesmerchandisingorder replenishmentpromotional strategiesbudget managementconsumer products salespackaged goodsdatabase applicationpallet jack operationvehicle liability insurance
Soft Skills
leadershippersuasive presentationmultitaskingattention to detailplanningorganizationrelationship buildingproblem-solvingcollaborationcustomer service
Certifications
Bachelor's degreevalid driver's licensecurrent vehicle liability insurance