Marketing Cloud Developer

CMT SERVICES, Inc.

Marketing Cloud Developer supporting Salesforce Marketing Cloud solutions and developing email communications in a hybrid work environment.

Posted 5/14/2026contractAdelphi • Maryland • 🇺🇸 United StatesMid-LevelSeniorWebsite

Tech Stack

Tools & technologies

Amazon RedshiftAngularAWSCloudJavaScriptjQuerySFDCSQL

About the role

Key responsibilities & impact

Support the continued growth of the Salesforce Marketing Cloud (SFMC) solution.
Gather requirements, configure/build/customize and support the Salesforce Marketing Cloud application while guiding the overall direction of the Marketing Cloud instance.
Focus on the development of email communications leveraging Content Builders tool, HTML and CSS where necessary in partnership with the CRM team.
Partner with Product Owner to review business requirements to design and develop solutions to meet communication objectives.
Design, build, test and send emails in SFMC.
Understand nurture program functionality, capabilities and build upon request.
Segment and analyze SFDC and other prospect databases to target campaigns and provide targeting recommendations.
Application of tracking on all marketing automation tactics.
Report on marketing automation programs to highlight opportunities for enhancement to improve metrics & KPIs.
Perform testing of emails, campaigns, pages, and data as needed and on time.
Assist with SFMC data hygiene and system maintenance.
Prepare and import lists into SFMC.
Assist with marketing automation-specific troubleshooting requests as submitted.
Provide recommendations on customer journey and communication best practices.
Build and maintain marketing automation campaigns that nurture prospects through email and form template creation, landing page development, and list segmentation.
Develop reporting and dashboards to communicate campaign and marketing effectiveness.
Interpret and translate metrics into insightful analysis to drive change and campaign performance.
Provide support for Salesforce and Marketing Cloud data integrations.
Work with MuleSoft integrations with LMS – D2L and SIS – PeopleSoft Campus Solution, AWS –RedShift.
Document solution and architecture decisions.
Assist in monthly feature releases.

Requirements

What you’ll need

Bachelor’s Degree in related field or equivalent work experience.
Ability to operate in a complex, rapidly changing environment while adhering to tight schedules and budgets.
Out of the box thinking for solutions and ideas in the email channel.
Good understanding of the methodologies for email campaign management including, but not limited to, campaign set up, coding, importing data, validating, optimization, segmentation, testing, deployment, tracking, reporting, and monitoring.
Extensive use of Journey Builder to design and automate responsive multi-channel campaigns.
Extensive understanding of email marketing best practices, inbox deliverability and CAN-SPAM laws.
Understanding of CRM concepts and email communications best practices.
Basic knowledge of SQL queries, API concepts a plus.
Knowledge of email best practices including subject lines, messaging, segmentation, list management, and deliverability.
Knowledge of Adobe Creative Suite a plus.
Strong problem-solving skills.
Ability to communicate professionally, both oral and written.
Must be a team player.
A minimum of 3 years/preferably 5 years of experience in Salesforce Marketing Cloud/ExactTarget with a proven track record of consistently exceeding performance goals.
Experience creating automated or drip marketing campaigns that include email marketing required.
Experience designing, developing, executing, and maintaining email marketing campaigns with an emphasis on Email Studio, Journey Builder, Data Extension, Automation studio, Trigger sends, Content Builder, Contact Builder.
Experience with developing email templates and dynamic content using HTML and AMP Script.
Experience creating responsive emails.
Experience in supporting end-users, requirements gathering and documentation.
Experience with list segmentation and working with large data sets.
Experience in performing email QA testing to validate email rendering and deliverability across different devices and applications, using tools such as Litmus and Return path.
Must have created User-Initiated and Triggered Automations like Data Extract, Filter, Import and Transfer File, Refresh Group, Query, Wait Activity and Send Email using Automation Studio.
Experience with Data Extensions and SQL Queries a plus.
Experience working on optimizing campaigns through A/B testing and multivariate testing.
Experience in developing scalable front-end user interfaces using HTML, CSS, JavaScript, JQuery and Angular JS.
Experience working extensively on Landing Pages and Microsites.
Experience in and email reporting and tracking, recommended improvements, enhancements, and testing strategies for future programs.
Google analytics experience required.
Salesforce Certified Marketing Cloud Consultant - OR - Salesforce Certified Marketing Cloud Email Specialist.

Benefits

Comp & perks

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Hard Skills & Tools

Salesforce Marketing CloudHTMLCSSSQLAMP ScriptJavaScriptJQueryA/B testingmultivariate testingemail campaign management

Soft Skills

problem-solvingcommunicationteam playerout of the box thinkingadaptabilityanalytical skillsattention to detailtime managementcollaborationcreativity

Certifications

Salesforce Certified Marketing Cloud ConsultantSalesforce Certified Marketing Cloud Email Specialist