Marketing Strategy and Operations Lead

Cloudflare

Marketing Strategy and Operations Lead at Cloudflare driving strategic marketing initiatives and organizational change. Leading marketing operations in a high-growth B2B environment with AI integration.

Posted 7/2/2026full-timeAustin • California, New York, Texas • 🇺🇸 United StatesSenior💰 $164,000 - $226,000 per yearWebsite

About the role

Key responsibilities & impact

Serve as a core member of the Marketing Leadership team — helping set the strategic agenda, shaping priorities, and bringing structured thinking and a steady hand to the organization's biggest decisions and most ambiguous problems
Translate the CMO's vision into a clear, coherent strategy for the marketing organization, framing the hardest problems, developing options and recommendations
Design and run the operating system for the marketing organization ensuring decisions happen on schedule and alignment is built in
Own the annual and quarterly planning process and OKR discipline, translating the Marketing team’s strategic intent into clear priorities, milestones, and measurable outcomes across teams
Own marketing budget and headcount planning in partnership with Finance/FP&A
Champion new ways of working across marketing by harnessing AI to reinvent how a world-class marketing organization operates
Drive strategic initiatives end to end — defining the plan, standing up the operating model, and program-managing execution from 0 to 1 on the organization's highest-priority bets
Build and maintain strong cross-functional relationships across Marketing, Sales, Revenue Operations, Strategy team, Product, and Finance

Requirements

What you’ll need

10+ years of experience in strategy, engineering, chief of staff, management consulting, or marketing/GTM operations roles
An AI-native operator, fluent in applying modern AI tools to operating workflows to create leverage
Ability to lead organizational change specifically for AI, helping teams shift from "doing tasks" to "directing the meaning" of AI-generated work
Deep understanding of B2B marketing and GTM motions, including demand generation, campaigns, field and events, lifecycle programs, and pipeline-oriented measurement
Strong financial acumen and ownership of budgets, forecasts, headcount planning, and investment tradeoffs
Exceptionally strong, full-stack program management skills
Demonstrated ability to lead organizational and operating change, including guiding teams through transformation and the adoption of new, AI-enabled ways of working
A "first principles" thinker
Exceptional executive communication and writing skills

Benefits

Comp & perks

Medical/Rx Insurance
Dental Insurance
Vision Insurance
Flexible Spending Accounts
Commuter Spending Accounts
Fertility & Family Forming Benefits
On-demand mental health support and Employee Assistance Program
Global Travel Medical Insurance
Short and Long Term Disability Insurance
Life & Accident Insurance
401(k) Retirement Savings Plan
Employee Stock Participation Plan
Flexible paid time off covering vacation and sick leave
Leave programs, including parental, pregnancy health, medical, and bereavement leave

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Strategic PlanningBudget ManagementOKR DisciplineDemand GenerationLifecycle ProgramsPipeline MeasurementCampaign ManagementCross-Functional CollaborationOperating Model DevelopmentTransformation Leadership

Soft Skills

Structured ThinkingProblem SolvingLeadershipCommunicationWriting Skills