CloudFactory

Web Marketing Manager

CloudFactory

full-time

Posted on:

Location Type: Remote

Location: United States

Visit company website

Explore more

✨ AI Apply
Apply

About the role

  • Own all aspects of CloudFactory’s website, including structure, content, performance, and user experience.
  • Manage and execute ongoing web updates, content changes, and design enhancements.
  • Lead and oversee the website redesign and migration to a new platform, coordinating with internal stakeholders and external vendors as needed.
  • Ensure site reliability, performance, accessibility, and scalability.
  • Own SEO strategy and execution, including technical SEO, on-page optimization, content optimization, and performance monitoring.
  • Manage web analytics and measurement, tracking key metrics such as traffic, engagement, conversion rates, and funnel performance.
  • Build and maintain dashboards and reporting to monitor web performance and inform optimization decisions.
  • Continuously test, learn, and optimize site structure, content, and experiences to improve outcomes.
  • Design and build web pages and landing pages using modern tools and frameworks.
  • Leverage Figma for design workflows and collaboration, and Framer for rapid prototyping and production-ready web experiences.
  • Partner with product marketing and digital marketing teams to translate messaging and campaigns into effective web experiences.
  • Ensure visual consistency, brand alignment, and high-quality execution across the site.
  • Leverage AI tools and workflows to rapidly create, personalize, and optimize web pages and landing pages.
  • Use AI to accelerate experimentation, content variation, SEO optimization, and conversion rate improvements.
  • Continuously explore and apply new AI-driven approaches to improve speed, relevance, and performance.
  • Own execution of CloudFactory’s social media presence across key platforms (e.g., LinkedIn, X).
  • Manage posting cadence, content execution, and performance tracking.
  • Partner with marketing and leadership teams to amplify key campaigns, announcements, and thought leadership.

Requirements

  • Proven experience owning and managing B2B websites end-to-end, with full accountability for performance and outcomes.
  • Strong hands-on experience with SEO, web analytics, and continuous optimization.
  • Proficiency with modern design and web tools, including Figma and Framer.
  • Demonstrated track record of leveraging AI to rapidly build, personalize, and optimize web and landing page experiences.
  • Strong design sensibility paired with a data-driven mindset.
  • Excellent project management and organizational skills, with the ability to manage multiple priorities independently.
  • Strong collaboration and communication skills, comfortable working cross-functionally without direct reports.
  • 5–10 years of experience in web management, web design, digital marketing, or related roles.
  • Hands-on experience managing website redesigns or platform migrations.
  • Experience in B2B technology, AI, data, or SaaS environments preferred.
  • Bachelor’s degree in Marketing, Design, Communications, Computer Science, or a related field.
Benefits
  • Competitive Salary and Incentive-based compensation aligned with performance.
  • Comprehensive Benefits Package: Health, dental, vision, and retirement plans.
  • Exposure to Cutting-Edge AI Projects: Work on advanced AI initiatives with industry-leading clients.
  • Collaborative Work Environment: A supportive team atmosphere focused on innovation and success.
  • Professional Development: Access to continuous learning and growth opportunities.
  • Leadership Visibility: Regular exposure to and interaction with the company’s senior leadership.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
SEOweb analyticswebsite redesignplatform migrationcontent optimizationperformance monitoringdata-driven decision makingB2B web managementlanding page designAI-driven optimization
Soft Skills
project managementorganizational skillscollaborationcommunicationdesign sensibilityindependent managementcross-functional teamworkadaptabilityproblem-solvingcreativity
Certifications
Bachelor’s degree in MarketingBachelor’s degree in DesignBachelor’s degree in CommunicationsBachelor’s degree in Computer Science