Close

Growth Marketing

• Treat demand as the product you are building. Define what you are optimizing, what the leading indicators are, what the experiments queue looks like. Run the function the way a good PM runs a product surface - hypotheses, instrumentation, weekly shipping, postmortems on what did not work.
• Pick the channels worth betting on, build them, and iterate. We don't have an astronomical budget, but this is a moment where smarts can out-savvy deep pockets, and Close has the raw stuff to pull it off; we have a product people love, content worth distributing, and an org that's already deeply AI-forward. For the right person, this is all the kindling you'll need.
• Own top-of-funnel traffic and care about what happens after. Your primary metric is getting more of the right people to Close's website and product. The "the right people" are those who convert to trials and eventually pay. You'll partner with the Product Growth team to ensure a smooth and successful handoff from website to product.
• Run the experiments. Channel selection, ad copy, landing pages, video, social, partnerships, product-led loops. You are setting them up, monitoring the data, and sharing the learnings.
• Prove it's working. Traffic up. Trials up. Paid subscribers up. You'll build the reporting to show what's not working and what is.

Growth Marketing Lead

Product Manager

• Own the four components of monetization: pricing, packaging, billing, and placement.
• Move free-to-paid conversion. This is your primary owned metric.
• Define and iterate on our AI credit system.
• Push our pricing and packaging into its next chapter.
• Partner with engineering on the billing system itself.
• Run rigorous experiments.
• Be the connective tissue between EPD and GTM.
• Contribute to the North Star: getting Close from 11k paid customers to 20k by end of 2027.

Staff Product Manager, Growth – Monetization

SEO Marketing

• Own everything between traffic and trial. The website roadmap, the landing page architecture, the messaging on every conversion surface, the trial signup flow, the pricing page.
• Build the testing machine, then run it. Most CRO programs ship 2-4 experiments a month. We expect you to ship more - because you've built agent-assisted workflows for hypothesis generation, variant production, QA, launch, and readout.
• Make AI core to how the website actually works. Personalized landing experiences by source. Copy variants generated and tested in hours instead of weeks.
• Win at LLM-powered search. Build the systems that get Close cited by ChatGPT, Perplexity, and Gemini for the queries that matter.
• Connect cleanly into product activation. The trial signup flow hands off to the Product Growth team. You make sure the website → trial → activation path feels like one elegant experience, not three.
• Prove it's working. Visitor → trial conversion, trial signup volume, experiment velocity and win rate.

Growth Marketing Specialist – LLM Visibility, SEO, Website

Content Marketing Manager

• Own demand at Close across paid, content, and channel.
• Build a multi-channel growth plan integrating SEO, YouTube, social media, and partnerships.
• Create agent-assisted workflows for content production, distribution, and testing.
• Partner with product team for website conversion and activation.
• Build traffic and drive trials and paid conversions with efficient channel strategies.

Growth Marketing Lead

Staff Product Manager, Growth – Monetization

Growth Marketing Specialist – LLM Visibility, SEO, Website

Agentic Operator – Growth Marketing, Paid, Content, Channel