Product Marketing Manager, Growth
Clio - Cloud-Based Legal Technology
full-time
Posted on:
Location Type: Hybrid
Location: Calgary • 🇨🇦 Canada
Visit company websiteSalary
💰 CA$97,300 - CA$131,700 per year
Job Level
Mid-LevelSenior
About the role
- Develop and implement growth-focused go-to-market plans aligned with product launches
- Conduct customer and product research to generate hypotheses
- Craft compelling messaging, content, and assets that educate users
- Collaborate cross-functionally with Product, Product Marketing, and Customer Success
- Analyze and report on the performance of in-app campaigns and growth initiatives
Requirements
- 5+ years in marketing, preferably in product growth or product marketing management
- Knowledge of product communication tools and experience with Pendo
- Proficient in using analytics platforms
- Ability to take ideas, ground them in strategy, and design effective tactical approaches
- Strong organisational skills and flexibility in structuring work
Benefits
- Competitive, equitable salary with top-tier health benefits, dental, and vision insurance
- Hybrid work environment, with expectation for local Clions (Vancouver, Calgary, Toronto, and Dublin) to be in office minimum 2 days per week on our Anchor Days.
- Flexible time off policy, with an encouraged 20 days off per year.
- $2000 annual counseling benefit
- RRSP matching and RESP contribution
- Clioversary recognition program with special acknowledgement at 3, 5, 7, and 10 years
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
product marketinggrowth strategiescustomer researchanalytics platformsgo-to-market planscampaign analysis
Soft skills
collaborationcommunicationorganizational skillsflexibilitystrategic thinking