Clio - Cloud-Based Legal Technology

Senior Manager, Search Experience – AEO, GEO, SEO

Clio - Cloud-Based Legal Technology

full-time

Posted on:

Location Type: Hybrid

Location: San Francisco • California • United States

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Salary

💰 $146,200 - $219,400 per year

Job Level

Senior

About the role

  • Set the overarching strategy for SEO (Search Engine Optimization), AEO (Answer Engine Optimization), and GEO (Generative Engine Optimization) to ensure total brand dominance in discovery.
  • Lead a cross-functional search squad consisting of content, technical, and product stakeholders. You own the outcomes (rankings, citations, and organic conversions).
  • Define how we optimize for Large Language Models (LLMs). This includes structured data strategy, citation management, and "Brand Authority" signals that AI engines prioritize.
  • Partner with the Director, Marketing Strategy & Enablement to forecast organic growth and track progress against goals (leads and revenue goals) to executive leadership.
  • Identify high-leverage opportunities (e.g., site architecture changes, AI-driven content hubs, or technical Schema overhauls) that move the needle beyond incremental gains.

Requirements

  • 10+ years of high-level experience in SEO and Digital Strategy.
  • Cross-functional Leadership: Must be an expert at leading through influence, clear documentation, and shared goals.
  • Target Motivation: You obsess over targets and relentlessly hunt for new ways to meet and exceed them.
  • Data Command: Mastery of the SEO tech stack (Ahrefs, SEMrush, Google Search Console) and the ability to question deeply and search for patterns and hypotheses.
  • Technical Literacy: Deep understanding of how AI is evolving SEO and what it changes.
Benefits
  • Competitive, equitable salary with top-tier health benefits, dental, and vision insurance
  • Hybrid work environment, with expectation for local Clions (Vancouver, Calgary, Toronto, Dublin and Sydney) to be in office minimum twice per week.
  • Flexible time off policy, with an encouraged 20 days off per year.
  • EAP benefits for you and household members, including counseling and online resources
  • 401k matching and Child Education Savings
  • Clioversary recognition program with special acknowledgement at 3, 5, 7, and 10 years
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
SEOAEOGEOLarge Language Modelsstructured data strategycitation managementtechnical Schemadata analysisdigital strategyorganic conversions
Soft Skills
cross-functional leadershipinfluencedocumentationgoal settingtarget motivationproblem solvingdata-driven decision makingcommunicationcollaborationstrategic thinking