Growth Marketing Strategist

ClickUp

Growth Marketing Strategist at ClickUp focusing on AI-driven lifecycle marketing and conversion optimization. Collaborates with teams to enhance customer journey and maximize impact in product innovation.

Posted 7/9/2026full-timeRemote • 🇺🇸 United StatesSeniorLead💰 $140,000 - $190,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in growth and lifecycle marketing, with a strong focus on conversion optimization and data-driven decision-making. Proficient in architecting AI-powered marketing systems and executing high-velocity marketing strategies that drive customer engagement and retention.

Highest-signal resume keywords

Growth MarketingLifecycle MarketingConversion OptimizationData AnalysisCopywriting

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Lifecycle MarketingConversion OptimizationFunnel StrategyEmail MarketingCohort AnalysisAttribution ModelingAI-Powered WorkflowsExperimentationAnalytics-Driven Decision-MakingHigh-Converting Copy

Soft Skills

Self-DirectedStrategic ThinkingExecution

Tools & Technologies

ClickUpAutomated Content ProductionIntelligent SegmentationPredictive Lifecycle Triggers

Industry Keywords

Marketing SystemsCustomer JourneysConversion ExperimentsRetention StrategiesUser Engagement

About the role

Key responsibilities & impact

Broadcast ClickUp's innovation to the market: ensure every major feature launch makes the biggest splash possible and maintain a drumbeat that signals velocity to customers and prospects alike.
Translates complex product capabilities (AI agents, convergence, ambient AI) into customer value stories that resonate, convert, and make competitors feel generic.
Architect AI-powered marketing systems: automated content production, intelligent segmentation, predictive lifecycle triggers, and clear attribution across the funnel.
Partner with product, growth, and acquisition teams to ensure cohesive customer journeys from first touch through expansion.
Design and run conversion experiments across the full funnel (landing pages, email, in-app, pricing pages) at 3-5x the velocity of a traditional marketer. Own landing page structure, testing, and scalable page production using AI.
Own lifecycle and in-app messaging end-to-end: onboarding, activation, retention, expansion, and win-back flows across email and product surfaces. Master triggers, placement, frequency, and rapid experimentation within the product to teach users the highest-leverage features at the right moment.

Requirements

What you’ll need

7-10+ years in growth/lifecycle/performance marketing
Deep expertise in at least two: lifecycle marketing, conversion optimization, funnel strategy, email/nurture programs
Exceptional copywriting and messaging skills (portfolio of high-converting copy required)
Proven experimentation track record with quantified business impact. Data fluent: comfortable with cohort analysis, attribution modeling, and analytics-driven decision-making.
Must already operate at 3-5x output through AI-powered workflows, not one-off prompts, actual systems. Should be able to demo exactly how AI changes their strategy, not just their speed.
Self-directed: identifies the highest-leverage opportunities and executes without detailed direction or approval chains

Benefits

Comp & perks

Equity
401k
Health, Dental, and Vision insurance
Spending accounts
Life & Disability
Paid parental leave
Flexible paid time off
Enhanced employee assistance program
Employee wellness stipend
Professional development stipend