Product Marketing, New Verticals

Clay

Product Marketer facilitating Clay's entry and expansion in Fortune 500 accounts developing unique positioning and assets. Collaborative role closely working with Sales team in New York.

Posted 7/9/2026full-timeNew York City • New York • 🇺🇸 United StatesMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Build Clay's Fortune 500 playbook — Develop the positioning, use cases, and assets that help Clay land and expand within Fortune 500 accounts
Move fast on live deals early on — In the first months, prioritize rapid-response support for active deals over long-term asset-building
Develop Fortune 500-specific positioning and messaging — Translate Clay's capabilities into the language, use cases, and proof points that resonate with enterprise buyers
Communicate ROI in customer language — Build positioning and assets tightly aligned with the outcomes Fortune 500 buyers actually care about
Collaborate closely with Sales — Work hand-in-hand with the sales team supporting this segment to package Clay for direct prospects
Design the buying process, not just the pitch — Help shape sales process, POC structure, and win-rate improvements as the motion matures
Build a long-term penetration strategy — Move from deal-by-deal support to a durable multi-threading and account-penetration strategy
Build repeatable, not bespoke — Create reusable frameworks rather than over-optimizing for any single account
Bring learnings back to core sales and EPD — Surface product gaps and top-of-funnel learnings, and partner with Product and Sales to close them
Use AI tools to work smarter — Integrate AI tools (including Clay) to automate routine tasks and make your work more effective

Requirements

What you’ll need

5+ years of professional experience, with 3+ years in product marketing
Demonstrated 0 → 1 experience standing up a new industry, business unit, or persona
Experience in Fortune 500 sales or marketing — you understand how large enterprises evaluate, buy, and roll out new tools
Strong positioning and messaging craft, with the ability to communicate ROI in language the customer cares about
Strong visual design craft — you can tell a story visually in slides and ship a great one-pager
Commercial acumen — you prioritize the work that matters and quickly understand how GTM works in an enterprise buying context
Comfortable operating with imperfect product-market fit, and able to partner with EPD and Sales to close gaps
Willingness to be hands-on and in the weeds early — this role starts in the trenches before it becomes strategic

Benefits

Comp & perks

All employees can work for free with world-class coaches who specialize in creativity, management, and more.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Product MarketingPositioning DevelopmentMessaging CraftVisual DesignROI CommunicationSales Process DesignAccount-Penetration StrategyFramework CreationAI Tool IntegrationEnterprise Buying Process

Soft Skills

CollaborationHands-On ApproachAdaptability