Classet

Content Lead

Classet

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇺🇸 United States

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Salary

💰 $80,000 - $90,000 per year

Job Level

Senior

About the role

  • Lead content strategy for website builds, balancing search algorithm requirements with editorial quality and human-centered design.
  • Reinforce agency-wide writing standards and maintain editorial consistency.
  • Mentor writers in partnership with the Managing Editor, providing practical guidance and feedback.
  • Strengthen upstream intake and downstream delivery through clear, early content requirements.
  • Identify operational bottlenecks, patterns, and cross-functional gaps impacting delivery.
  • Integrate Content and Design workflows to support scalable production with clear documentation.
  • Lead explorations into resourcing models, including AI adoption and offshore partnerships.
  • Stay current with AI tools and contribute to responsible AI adoption across processes.
  • Produce senior-level copy for key website pages, brand messaging, and complex content flows.
  • Edit escalated or reputation-sensitive content as requested by the Managing Editor.
  • Synthesize SEO, UX, and brand voice to ensure aligned, high-quality content.
  • Protect team writing bandwidth by communicating availability and recommending shifts in resourcing.

Requirements

  • 5+ years writing or editing in an agency or cross-functional environment, emphasizing human-centered website content.
  • A portfolio demonstrating clarity, strategic thinking, and strong editorial instinct.
  • Comfort producing and refining high-stakes content.
  • Ability to spot risks, analyze patterns, and recommend practical solutions.
  • Experience working closely with SEO, Project Management, and Design.
  • Strong time-management skills to balance writing with operational responsibilities.
  • Experience mentoring writers and supporting editorial growth.
  • Ability to engage in healthy pushback and collaborate toward alignment.
  • Strong communication skills with cross-functional partners.
  • Ability to evaluate AI-generated copy and refine prompts.
  • Experience integrating AI tools into workflows while maintaining quality.
Benefits
  • Paid Time Off
  • 401k Retirement
  • Health Care
  • Dental
  • On-the-Job Training
  • No Weekend Work
  • Growth Opportunities
  • Pay Reviews
  • Vision

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
content strategySEOUXcopywritingeditingAI tools integrationportfolio developmentstrategic thinkingrisk analysiscontent production
Soft skills
mentoringcommunicationtime managementcollaborationproblem-solvingeditorial instinctoperational efficiencyadaptabilityleadershipcritical thinking