Clarius Mobile Health

Performance Marketing

• Design and execute full-funnel demand generation programs across paid media, email, webinars, content syndication, and events to drive qualified leads and pipeline growth
• Own the email nurture strategy, including audience segmentation, messaging, testing, and performance analysis to strengthen engagement and conversion
• Develop campaign briefs that outline audience, objectives, messaging, and offers, and lead the creation of persuasive email copy and creative assets in partnership with the content and design teams
• Create and refine sales enablement materials such as presentations, one-pagers, email templates, and outreach frameworks that enhance conversion and accelerate deal velocity
• Analyze campaign performance across the funnel, share insights with stakeholders, and optimize programs to improve lead quality and ROI

Demand Generation Manager