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Vice President of Enrollment
Cizik School of Nursing at UTHealth HoustonVice President of Enrollment driving student acquisition and enrollment growth at Joyce University. Leading high-performing teams while leveraging data-driven strategies for future success.
About the role
Key responsibilities & impact- Drive Enrollment Growth & Conversion
- Own inquiry-to-start conversion performance across all programs, modalities, and markets
- Lead strategies that drive enrollment growth aligned to institutional goals (volume, mix, and quality)
- Optimize yield through improved applicant engagement, faster decisioning, and enrollment readiness
- Lead a High-Performance Admissions Organization
- Oversee all admissions teams, including structure, staffing, and performance management
- Establish clear KPIs and dashboards across the funnel, including speed-to-lead, contact rates, application rates, and yield
- Implement operating rhythms and communication strategies focused on pipeline health and continuous optimization
- Advance Data, CRM & AI-Enabled Enrollment
- Own and optimize CRM (Salesforce) to support the full admissions lifecycle
- Leverage predictive analytics and segmentation to improve targeting and conversion
- Deploy AI-enabled tools and automation to enhance productivity and student engagement
- Partner with Data and IT teams to build scalable, future-ready enrollment infrastructure
- Align with Marketing & Institutional Strategy
- Partner with Marketing to align lead generation with conversion performance and ROI
- Provide actionable insights on lead quality, channel performance, and messaging effectiveness
- Collaborate on campaign strategy, segmentation, and program/geographic priorities
- Elevate the Pre-Enrollment Experience
- Ensure a high-touch, student-centered admissions experience that builds trust and confidence
- Reduce friction across the inquiry, application, and enrollment journey
- Balance personalization with scalable, technology-enabled engagement
- Support Market & Program Growth
- Lead admissions readiness for expansion into new markets
- Partner with academic leadership to align enrollment with program capacity
- Provide market intelligence on demand, competitiveness, and positioning
Requirements
What you’ll need- Bachelor’s degree required; advanced degree preferred
- Progressive leadership experience in enrollment management, admissions, or related field
- Proven success leading high-performing, metrics-driven teams
- Experience leveraging CRM systems (Salesforce preferred), analytics, and marketing alignment to drive growth
- Strong understanding of enrollment strategy, conversion optimization, and student lifecycle management
Benefits
Comp & perks- A generous self-directed PTO policy
- Paid holidays and a 401(k) with employer match
- Comprehensive medical, dental, and vision insurance
- Fully paid short-term and long-term disability coverage
- Professional development opportunities and world-class continuing education assistance
- A supportive, collaborative team environment where your voice matters
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
enrollment managementconversion optimizationpredictive analyticsdata analysisperformance managementstudent lifecycle managementKPI establishmentautomationsegmentation
Soft Skills
leadershipcommunicationcollaborationstrategic thinkingproblem-solvingstudent-centered approachtrust-buildingpersonalization
Certifications
Bachelor's degreeadvanced degree