
Marketing Manager – Vice President
Citi
full-time
Posted on:
Location Type: Hybrid
Location: Schaumburg • Illinois • United States
Visit company websiteExplore more
Salary
💰 $107,120 - $160,680 per year
Job Level
About the role
- Develop marketing programs and tactics to drive growth and loyalty
- Partners with internal teams to ensure marketing campaigns are designed and executed flawlessly to meet business goals
- Engaged in implementing test strategies, developing campaign schedules, business as usual (BAU) auditing, and applying critical thinking to identify and mitigate potential issues
- Assesses for impacts and potential need for additional testing to ensure overall channel integrity
- Collaborate with business partners to execute campaigns/initiatives that drive acquisitions growth and greater customer engagement
- Make decisions and recommendations based on analytics
- Identify and manage issues to resolution
- Assist with monthly budget reconciliation and marketing invoice processing to ensure proper vendor execution
- Manage internal legal and creative reviews and approvals for marketing campaigns
- Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency
Requirements
- 6-10 years of experience in Credit Card Marketing and retail bank/financial services industry experience
- Ability to lead, partner and negotiate with cross functional team to successfully deliver results
- Curiosity and passion for marketing, staying informed of industry news, best practices, and emerging trends
- In-depth marketing experience across digital and non-digital channels
- Analyze and use data to proactively identify opportunities to drive new accounts/sales
- Requires attention to detail, advanced project management skills, good communication and problem-solving skills
- Demonstrated organizational skills and ability to manage multiple tasks/projects at once
- Creative problem solving and sense of ownership
- Solid communication, presentation and project management skills
- Ability to work well under tight deadlines in a fast-paced and team-oriented environment
Benefits
- medical, dental & vision coverage
- 401(k)
- life, accident, and disability insurance
- wellness programs
- paid time off packages, including planned time off (vacation), unplanned time off (sick leave), and paid holidays
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
marketing programscampaign managementanalyticsbudget reconciliationproject managementtest strategiesdata analysisdigital marketingnon-digital marketingrisk assessment
Soft Skills
leadershipcollaborationcritical thinkingcommunicationproblem-solvingorganizational skillscreativityattention to detailnegotiationtime management