Associate Director, HCP Marketing, Alzheimer’s Disease

Cision

Associate Director leading healthcare professional marketing initiatives for Eisai's Alzheimer's disease team. Overseeing strategic marketing programs and collaborating with stakeholders to drive brand strategy.

Posted 6/19/2026full-timeNutley • New Jersey • 🇺🇸 United StatesSenior💰 $189,000 - $248,000 per yearWebsite

About the role

Key responsibilities & impact

Lead the development and execution of HCP-facing marketing materials aligned with overall brand strategy and objectives
Translate brand strategy into impactful, compliant, and clinically relevant promotional content to educate Neurologists
Own implementation of marketing programs, including tracking performance, analyzing results, and optimizing tactics based on data-driven insights
Serve as the primary marketing partner to the field team, gathering insights from customer interactions to refine materials and identify unmet needs
Manage multiple cross-functional projects simultaneously, ensuring delivery on time, within scope, and consistent with strategic priorities
Collaborate with internal stakeholders (Medical, Sales, Regulatory, etc.) to ensure execution and high-quality outcomes
Lead analysis of market research data to identify growth opportunities and business needs
Foster relationships with key stakeholders to develop brand strategies; ensure alignment of all efforts within the broader strategic direction of Eisai
Champion AD innovation and strategic investment opportunities that advance the business and serve to fulfill our mission of human health care (hhc)
Represent the brand with internal and external stakeholders, including Global and Regional colleagues

Requirements

What you’ll need

Bachelor's degree in related field (Master's preferred)
8+ years of brand marketing or managed markets experience in pharma/biotech industry OR a combination of equivalent education and experience
Proven experience in sales/marketing in applicable therapeutic area (neurology)
Experience leading medical, legal and regulatory approval process for promotional programs
Some experience with market research processes to develop deep customer insights
Project management experience driving complex initiatives in collaboration with key cross-functional stakeholders (internal & external)
Some experience mentoring and training team members on brand/marketing activities and procedures
Proven performance in earlier role
Must be able to travel up to 30%

Benefits

Comp & perks

Eisai Inc. Annual Incentive Plan
Eisai Inc. Long Term Incentive Plan
Company employee benefit programs

ATS Keywords

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Hard Skills & Tools

brand marketingmanaged marketsmarket researchproject managementdata analysispromotional content developmentcomplianceneurologyperformance trackingcustomer insights

Soft Skills

leadershipcollaborationrelationship buildingcommunicationmentoringstrategic thinkingproblem-solvingtime managementadaptabilityinsight gathering

Certifications

Bachelor's degreeMaster's degree (preferred)