Senior Product Manager, Patient Acquisition – Growth

Circle Medical

Senior Product Manager focused on patient acquisition and growth for Circle Medical. Leading SEO, conversion optimization, and product strategy to enhance patient experience and engagement.

Posted 6/4/2026full-timeRemote • California • 🇺🇸 United StatesSenior💰 $148,000 - $195,000 per yearWebsite

About the role

Key responsibilities & impact

Own the roadmap for circlemedical.com and all patient-facing landing pages, with a relentless focus on conversion, trust-building, and organic/AI search performance.
Own conversion rate optimization across the full patient booking funnel, from landing page through completed appointment booking.
Collaborate closely with our clinical, compliance, and marketing teams to launch new areas of care, ensuring each launch is supported by a strong, discoverable web presence, clinically sound content, a conversion-optimized booking path, and go-to-market plan.
Define and own product acquisition metrics: booking conversion rate, new AOC adoption, etc.
Be a trusted thought partner to engineering, maintaining healthy scope, clear prioritization, and a sustainable delivery rhythm through principled tradeoffs and decision-making.
Lead product development across a broad engineering surface: natively build landing pages, our web booking flow, and back-end integrations services – requiring strong cross-functional coordination and technical fluency.

Requirements

What you’ll need

5+ years of product management experience, with a meaningful focus on growth or conversion optimization in a consumer-facing digital product
Demonstrated expertise in SEO strategy and web performance, including content architecture, and a working knowledge of how generative AI search is reshaping discovery.
Strong experimentation chops: experience running a structured A/B testing program and a track record of using experiments to drive measurable funnel improvements.
Startup scrappiness and comfort in fast-moving environments – you can navigate ambiguity, move quickly, and build playbooks from scratch.
Proven ability to work across web and engineering teams to ship high-quality, performant web experiences at pace.
Excellent communication skills with the ability to influence without authority across clinical, marketing, and technical stakeholders.
A track record of owning outcomes, not just outputs – you measure yourself by new patients reached and booked, not features shipped.
Hands-on experience with qualitative and quantitative user research.
Experience launching new products or service lines from zero.
AI familiarity and a builder mindset – comfortable using tools like Cursor and Claude Code to answer questions, prototype, and accelerate execution.

Benefits

Comp & perks

Paid Time Off: Flexible vacation, sick leave, and 12 statutory holidays.
Health & Insurance: Medical, Dental, Vision, Disability, and Life insurance.
Wellness: Mental health programs and an Employee Assistance Program (EAP).
Retirement: RRSP/401(k) program with company match.
Development: Annual reimbursement for eligible training and professional programs.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

product managementconversion optimizationSEO strategyA/B testinguser researchweb performancecontent architectureback-end integrationsdigital product developmentgrowth metrics

Soft Skills

communicationinfluence without authoritycross-functional coordinationdecision-makingnavigating ambiguitystartup scrappinesstrust-buildingcollaborationleadershipownership of outcomes