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Director, Client Sales – Media Solutions
CircanaDirector of Client Sales & Insights driving revenue growth for Circana's media solutions. Responsible for managing Audiences revenue pipeline and strategic client relationships.
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
consultative sellingrevenue generationneeds assessmentsolution developmentnegotiationadvanced analytical thinkingmedia measurementdata analysispipeline managementstrategic account planning
Soft Skills
relationship buildingcollaborationcommunicationstrategic thinkingclient engagementpresentation skillsproblem-solvinginfluencingaccountabilityproactive opportunity advancement
Tools & Technologies
SalesforceDynamicsUnify+Liquid DataIntelligence SuiteCRM toolsmedia measurement solutionsdata solutionsGTM strategy toolsanalytics platforms
Industry Keywords
mediaadvertisingdata insightsclient relationshipsrevenue outcomesGTM strategyprospectingclient-side adoptionincremental revenueGM clients
About the role
Key responsibilities & impact- Manage a Revenue Pipeline for Audiences Solutions: own, build, and progress a strategic pipeline through consultative selling and closing of Audiences deals, with clear accountability for revenue outcomes
- Compete and Position Circana’s Value: consistently articulate Circana’s differentiation within the broader GTM strategy, driving client-side Audiences adoption, usage, and implementation to unlock incremental revenue
- Drive Prospect & Client Growth: identify and pursue opportunities to expand GM client relationships by aligning Circana’s data and software solutions with their strategic goals and GTM priorities; lead end-to-end sales processes including prospecting, needs assessment, solution development, negotiation, and closing with a focus on revenue generation
- Collaborate Cross-Functionally to Win: partner with GM Media Sellers, Solutions, Mix Directors, Client Insights, and Analytics teams to design and deliver integrated, revenue-driving measurement solutions – connecting media products into a cohesive GTM story for GM clients
- Build Strategic Relationships: develop and maintain strong relationships with key stakeholders, including decision-makers and influencers, to advance strategic opportunities and accelerate revenue realization
- Utilize Sales Tools and Platforms: leverage Circana’s proprietary platforms (e.g., Unify+, Liquid Data, Intelligence Suite) to support client engagements, strengthen GTM execution, and enhance solution-driven revenue delivery
- Achieve Revenue Targets: meet or exceed individual and team sales goals through disciplined pipeline management, strategic account planning, and proactive opportunity advancement
- Inform Product and Strategy: serve as the voice of GM internally – sharing client feedback, competitive intelligence, and category-specific insights to refine GTM strategy and strengthen Circana’s revenue potential in this vertical
- Apply Advanced Analytical Thinking : conceive, manage, and deliver fact-based analyses – partnering with Solutions teams to develop learning agendas and deliver insights that inform client GTM strategies and drive measurable business and revenue impact
Requirements
What you’ll need- Bachelor’s degree in Marketing, Business, Communications, or a related field preferred; equivalent professional experience will be considered.
- 4–8 years of experience in media, advertising, or data/insights – with a demonstrated track record of both managing client relationships and driving new business revenue.
- Proficiency in CRM tools (e.g., Salesforce/Dynamics) and strong presentation skills are essential.
- Comfort working with data and experience with media measurement solution such as Media Mix and/or Lift Measurement.
- Experience with Circana’s suite (Unify+, Liquid Data, Intelligence Suite) is a big plus.
- Prior experience working with GM clients is a strong plus.
Benefits
Comp & perks- paid time off
- medical/dental/vision insurance
- RRSP to eligible employees