Social Media Manager

Cielo Talent

Social Media Manager overseeing client social media strategies and content delivery. Focusing on community engagement and performance for brand growth and innovation.

Posted 4/14/2026full-timeRemote • Wisconsin • 🇺🇸 United StatesMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Deliver and manage end-to-end social media activity across assigned client accounts, including strategy development, campaign planning, content delivery, community engagement, paid campaigns, and reporting.
Act as the day-to-day client lead for social media activity, building strong partnerships through regular communication, performance updates, reporting, and strategic recommendations.
Develop social media strategies and campaign approaches aligned with client objectives, employer brand priorities, and audience insights.
Deliver social media campaigns across multiple markets, adapting content and messaging to reflect regional nuances across the US, EMEA, and APAC.
Plan and oversee delivery of social media content calendars, ensuring content aligns with campaign objectives, audience behavior, and platform best practices.
Collaborate with creative teams and clients to brief, develop, and deliver high-quality content including static assets, video, and employee storytelling campaigns, and support content shoots where required.
Set up, manage, and optimize paid social media campaigns across platforms such as Meta, LinkedIn, and TikTok, ensuring budgets are effectively managed and performance targets are met.
Monitor campaign performance across organic and paid activity, using platform data and audience insights to continuously optimize performance.
Analyze audience behavior, platform trends, and competitor activity to inform campaign development and improve content performance.
Design and run structured testing across formats, messaging, and targeting to identify opportunities for improved performance.
Produce monthly and quarterly performance reports that translate social media data into clear insights and actionable recommendations for clients.
Evaluate campaign performance against agreed KPIs and demonstrate how social media activity contributes to wider brand and recruitment outcomes.
Lead day-to-day community management across social channels, engaging audiences and strengthening brand presence.
Manage employer brand reputation across review platforms such as Glassdoor and Indeed, ensuring timely and appropriate responses.
Gather content and stories from employees and internal stakeholders to develop authentic employer brand storytelling.
Support the development and delivery of employee advocacy initiatives, including playbooks, workshops, and guidance that empower employees to share their experiences.
Provide feedback and guidance to colleagues by reviewing content calendars, copy, reporting, and presentations to maintain a high standard of delivery.
Identify opportunities to test new platforms, formats, and technologies that enhance social media performance and keep clients ahead of industry trends.
Ensure social media activity adheres to platform policies, brand guidelines, and governance processes, managing escalation of sensitive issues where required.
Contribute to business growth by supporting proposals, pitches, and thought leadership around social media strategy.
Manage multiple accounts and projects simultaneously, ensuring activity is delivered on time, within budget, and to a high standard.

Requirements

What you’ll need

Bachelor’s degree in Marketing, Communications, or related field (or equivalent experience)
6+ years of experience managing social media programmes for large brands, agencies, or complex organisations.
Proven experience delivering both organic and paid social media campaigns across multiple platforms.
Strong background in content strategy and campaign delivery, including editorial planning and multi-channel storytelling.
Experience managing social media activity across global markets with an understanding of cultural and platform differences.
Demonstrated ability to analyse campaign performance data and translate insights into strategic recommendations.
Experience managing stakeholder relationships and presenting strategy and results to senior leaders.
Ability to balance strategic thinking with hands-on execution in a fast-paced environment.

Benefits

Comp & perks

All your information will be kept confidential according to EEO guidelines.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

social media strategycampaign planningcontent deliverycommunity engagementpaid social media campaignsperformance reportingaudience analysiscontent strategyeditorial planningmulti-channel storytelling

Soft Skills

client managementcommunicationstrategic thinkingrelationship managementteam collaborationperformance optimizationtime managementproblem-solvingleadershipadaptability

Certifications

Bachelor’s degree in MarketingBachelor’s degree in Communicationsrelated field certification