Associate Director of Sales – High School Study Abroad

CIEE Barcelona

Associate Director leading a sales team to promote high school study abroad programs. Managing performance and driving sales strategy for CIEE's offerings.

Posted 7/15/2026full-timeRemote • Arizona, California, Nevada, Utah • 🇺🇸 United StatesSenior💰 $100,000 - $125,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates strong leadership in managing and developing sales teams, with a focus on achieving ambitious B2C and B2B sales goals. Exhibits expertise in coaching, performance management, and strategic account development within the international education sector.

Highest-signal resume keywords

B2C Sales ExperienceB2B Sales ExperienceSales Team ManagementCoaching and DevelopmentCRM Proficiency

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales Strategy DevelopmentPerformance Metrics ManagementAccount DevelopmentHigh-Volume OutreachPipeline Management

Soft Skills

Exceptional Communication SkillsLeadershipCoachingAccountabilityRelationship Building

Tools & Technologies

SalesforceMicrosoft ProductsCRM Tools

Industry Keywords

International EducationB2C SalesB2B SalesChannel SellingStakeholder Engagement

About the role

Key responsibilities & impact

Manage and develop five Sales Managers as your direct reports.
Set clear expectations, give consistent feedback, and run regular 1:1s that move people towards sales goals.
Support and monitor the management of Sales Coordinators, coaching your Sales Managers to hold their own direct reports accountable, and stepping in directly when a territory needs it.
Build a culture of accountability and high standards that the entire 12–16-person team buys into.
Recognize excellent work publicly; address inconsistent work privately and quickly.
Hold the bar on performance.
Identify underperformance early, design and execute coaching plans, and make timely decisions, including PIPs and exits, when coaching doesn't produce change.
Develop the next generation of CIEE sales leaders.
Identify high-potential sales individuals and support their professional growth.
Apply your own experience and success to guide your team in overall sales strategy, specific tactics, best practices, and conversion methods.
Drive regional strategy to exceed ambitious enrollment and revenue goals across all program lines.
Shape the expansion of school and district partnerships, with a focus on cultivating relationships with key school and district-level stakeholders.
Partner with state language teacher associations to reach new stakeholders.
Model best-in-class sales practices through field work, ride-along, and live coaching on virtual calls.
Own the training plan for the regional team.
Ensure deep product knowledge across all Global Navigator programs and consistent application of CIEE's sales methodology.
Conduct in-field training and stakeholder meetings to develop your Sales Managers' ability to lead higher-level account conversations.
Contribute to the design and delivery of three annual in-person teamwide sales training events.
Guide teams to effectively manage their application pipeline, execute high-volume outreach, and convert applications into traveled students.
Oversee pipeline reviews, CRM hygiene, and reporting to inform strategy and decisions.
Drive consistent sales strategies for both scholarship and full-pay student demographics.
Partner with the Data Analyst team and other department leaders to refine CRM management, improve systems, and ensure accurate reporting.
Surface and resolve challenges in struggling territories.
Represent CIEE at regional and national conferences and CIEE-sponsored events.
Build and advance new key accounts through in-person engagement.
Travel 25-35% of the time, including overnight travel, to support your teams and represent the organization.
Provide on-program support to parents and legal guardians for escalated on-program issues, a meaningful but limited part of the role.
Lead initiatives related to new school sales, custom programming, operational efficiencies, and new business opportunities as they arise.

Requirements

What you’ll need

5+ years of B2C or B2B sales experience, including a minimum of 3 years managing a sales team.
Strong personal sales ability, with a track record of success in achieving ambitious year-over-year B2C and/or B2B sales goals.
Demonstrated experience managing staff to meet clear metrics and address performance issues.
Proven track record coaching individuals into high performers with advancement potential, with specific examples you can describe in interviews.
Proven experience in B2B account development for channel selling.
Demonstrated proficiency in B2C inside phone sales.
Exceptional written and verbal communication skills.
Proficient with Microsoft products, Salesforce, and other CRM tools.
Willingness to travel 25-35% of the time.
Strongly preferred: Experience in the field of international education or related overseas industries.
Experience living, studying, or working abroad.
Experience managing a geographically distributed, remote team.

Benefits

Comp & perks

Paid time off and Parental leave
Gym Reimbursement Program
Employee Assistance Program
Short-term & Long-term Disability
6 floating Fridays (based on our eligibility rules)
CIEE Study Abroad Program discounts
403(b) Retirement Plan with employer contribution
Insurance Coverage (life, travel, medical, dental, and vision)
Flexible Spending Accounts/Health Savings Accounts (medical and dependent)
Voluntary Benefits (identity theft protection, pet insurance, accident, and critical illness)