Global Sales Manager – Sports Accounts

Choice Hotels International

Global Sales Manager responsible for managing and growing sports accounts at Choice Hotels. Driving market share growth and building executive-level relationships in the sports and entertainment ecosystem.

Posted 6/3/2026full-timeArizona, Maryland, Minnesota • 🇺🇸 United StatesMid-LevelSenior💰 $82,500 - $110,000 per yearWebsite

About the role

Key responsibilities & impact

Manage and grow a portfolio of sports accounts to increase revenue production and market share
Build and maintain strong relationships with key decision-makers to drive long-term partnerships
Analyze account performance, customer trends, and market dynamics to inform strategic growth plans
Conduct regular strategic account reviews and Quarterly Business Reviews (QBRs)
Retain and expand existing accounts through proactive engagement, renewals, and value-based selling
Deliver solutions that balance customer needs with franchisee performance and profitability
Identify and develop new business opportunities within the sports segment through networking, events, and proactive outreach
Qualify and prioritize prospects based on revenue potential, business needs, and buying readiness
Position Choice Hotels’ brands and solutions to meet customer objectives and drive incremental room night revenue
Manage full sales cycle including prospecting, relationship development, and deal advancement
Monitor industry trends and competitive activity to refine strategy and strengthen market positioning
Maintain accurate Salesforce/CRM records including pipeline, contacts, forecasts, and account activity
Leverage CRM insights and performance data to inform forecasting and strategic decisions
Develop and maintain account plans, relationship maps, and growth strategies
Prepare proposals, negotiate contracts, and manage renewals to support revenue growth
Lead QBRs and planning sessions to align on performance and future opportunities
Participate in training to stay current on sales tools, systems, and brand offerings

Requirements

What you’ll need

Minimum 5+ years of sales experience, preferably in sports, entertainment, hospitality, or event-driven industries
Bachelor’s degree or an equivalent combination of education and work experience
Demonstrated experience managing large account portfolios and delivering measurable revenue growth
Experience working with complex sales cycles and high-value accounts
Proven ability to meet or exceed individual sales quotas and revenue targets
Proficiency in Salesforce or similar CRM platforms
Strong analytical and forecasting capabilities
Familiarity with sales performance metrics and pipeline management tools
Competitive, results-driven mindset with strong resilience and grit
Excellent relationship-building and interpersonal communication skills
Strategic thinking with ability to identify and act on growth opportunities
Strong business acumen and ability to influence decision-makers
Ability to work independently while collaborating cross-functionally

Benefits

Comp & perks

Competitive compensation and benefits, including medical, dental, and vision coverage
Leave and paid time-off for holidays, vacation, personal, family, volunteer, sick, jury duty, bereavement, military, and religious observance
Financial benefits for retirement and health savings
Employee recognition programs
Discounts at Choice hotels worldwide

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

sales experienceaccount managementrevenue growthsales cycle managementforecastingpipeline managementproposal preparationcontract negotiationstrategic account reviewsvalue-based selling

Soft Skills

relationship-buildinginterpersonal communicationstrategic thinkingbusiness acumenresiliencegritanalytical skillsresults-driven mindsetcollaborationinfluence

Certifications

Bachelor's degree