Senior Paid Media Analyst, English Speaker

CHILI

Senior Paid Media Analyst leading strategy and optimization of high-impact campaigns at Chili Digital. Collaborating with international brands for scalable business growth.

Posted 7/1/2026full-timeSão Paulo • 🇧🇷 BrazilSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates advanced expertise in Paid Media strategies, including campaign management across Google Ads, Meta Ads, and TikTok Ads, with a strong focus on performance optimization and ROI. Proven ability to analyze data trends and present actionable insights to clients and stakeholders.

Highest-signal resume keywords

Paid Media ExperienceGoogle Ads ExpertiseMeta Ads ManagementA/B Testing DesignAnalytical Mindset

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Campaign ManagementPerformance OptimizationAttribution ModelingConversion TrackingBudget ManagementKPI DevelopmentForecastingFunnel OptimizationData AnalysisReporting Processes

Soft Skills

Excellent CommunicationStrong Organizational SkillsStakeholder ManagementMentoringCollaboration

Tools & Technologies

Google AdsMeta AdsTikTok AdsLinkedIn AdsCRM PlatformsAnalytics Tools

Industry Keywords

Paid MediaCampaign PerformanceROIROASCPAGrowth StrategiesCross-Functional CollaborationPerformance DiscussionsCustomer Behavior AnalysisHigh-Budget Campaigns

About the role

Key responsibilities & impact

Lead paid media strategies aligned with client business objectives and growth goals
Build and manage comprehensive media plans including budgets, forecasting, targeting, and KPIs
Own campaign performance and continuously optimize toward ROI, ROAS, CPA, and revenue goals
Identify growth opportunities and scaling strategies across channels and markets
Launch, manage, and optimize campaigns across Google Ads, Meta Ads, TikTok, LinkedIn, and other platforms
Lead advanced A/B testing initiatives involving creatives, audiences, landing pages, bidding strategies, and funnel optimization
Monitor campaign health and proactively identify performance issues and opportunities
Optimize account structures, attribution models, and conversion tracking setups
Present results, insights, and strategic recommendations to clients and leadership
Lead performance discussions with confidence and strong business understanding
Support and mentor junior team members when needed
Collaborate cross-functionally with SEO, CRO, creative, content, and analytics teams
Own reporting processes and ensure performance accuracy across accounts
Analyze trends, customer behavior, and channel efficiency to improve results
Maintain operational organization and task management inside internal systems and CRM platforms
Ensure timely execution and high-quality deliverables across accounts

Requirements

What you’ll need

4+ years of hands-on Paid Media experience (agency experience strongly preferred)
Proven track record managing and scaling high-budget performance campaigns
Advanced expertise in Google Ads and Meta Ads
Experience with TikTok Ads, LinkedIn Ads, Retail Media, and/or Programmatic is a plus
Strong understanding of attribution, conversion tracking, and funnel optimization
Experience designing and analyzing A/B tests and performance experiments
Strong analytical mindset with ability to connect performance data to business outcomes
Excellent communication and presentation skills
Strong organizational and stakeholder management skills
Fluent English (written and spoken)

Benefits

Comp & perks

Competitive compensation package
Hybrid work model
Exposure to international brands and multi-market campaigns
Access to advanced tools, experimentation frameworks, and continuous training
High-performance culture focused on ownership and growth
Career progression opportunities into strategic and leadership roles