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About the role
Key responsibilities & impact- Lead paid media strategies aligned with client business objectives and growth goals
- Build and manage comprehensive media plans including budgets, forecasting, targeting, and KPIs
- Own campaign performance and continuously optimize toward ROI, ROAS, CPA, and revenue goals
- Identify growth opportunities and scaling strategies across channels and markets
- Launch, manage, and optimize campaigns across Google Ads, Meta Ads, TikTok, LinkedIn, and other platforms
- Lead advanced A/B testing initiatives involving creatives, audiences, landing pages, bidding strategies, and funnel optimization
- Present results, insights, and strategic recommendations to clients and leadership
- Support and mentor junior team members when needed
- Own reporting processes and ensure performance accuracy across accounts
Requirements
What you’ll need- 4+ years of hands-on Paid Media experience (agency experience strongly preferred)
- Proven track record managing and scaling high-budget performance campaigns
- Advanced expertise in Google Ads and Meta Ads
- Experience with TikTok Ads, LinkedIn Ads, Retail Media, and/or Programmatic is a plus
- Strong understanding of attribution, conversion tracking, and funnel optimization
- Experience designing and analyzing A/B tests and performance experiments
- Strong analytical mindset with ability to connect performance data to business outcomes
- Excellent communication and presentation skills
- Strong organizational and stakeholder management skills
- Fluent English (written and spoken)
Benefits
Comp & perks- Competitive compensation package
- Hybrid work model
- Exposure to international brands and multi-market campaigns
- Access to advanced tools, experimentation frameworks, and continuous training
- High-performance culture focused on ownership and growth
- Career progression opportunities into strategic and leadership roles
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Paid MediaGoogle AdsMeta AdsTikTok AdsLinkedIn AdsRetail MediaProgrammaticA/B TestingAttributionConversion Tracking
Soft Skills
Analytical MindsetCommunication SkillsPresentation SkillsOrganizational SkillsStakeholder ManagementMentoringStrategic RecommendationsPerformance OptimizationGrowth StrategiesClient Management