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CHG Healthcare

Senior Director of GTM Strategy – Commercial Excellence

CHG Healthcare

Sr. Director of GTM Strategy at CHG Healthcare shaping diverse technology and services market strategies.

Posted 7/14/2026full-timeRemote • Utah • 🇺🇸 United StatesSenior💰 $183,400 - $354,600 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in Go-To-Market (GTM) strategy, product marketing, and client engagement, with a strong ability to build frameworks that align sales, marketing, and product teams. Proven track record in developing executive-level client relationships and translating insights into actionable strategies.

Highest-signal resume keywords
GTM Strategy DevelopmentProduct MarketingClient Relationship ManagementCross-Functional CollaborationSales Enablement

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
GTM FrameworksPositioning OfferingsMarket AnalysisSales Training DevelopmentClient Insight Translation
Soft Skills
Influencing Without AuthorityCross-Functional CollaborationStrategic Thinking
Industry Keywords
TechnologySaaSWorkforce SolutionsHealthcare

About the role

Key responsibilities & impact
  • Develop and drive CHG's go-to-market strategy across our portfolio of technology and service offerings
  • Build and maintain GTM frameworks that give sales, marketing, and product teams a shared language, approach, and playbook for taking offerings to market
  • Lead the packaging, positioning, and naming of offerings to ensure consistency and clarity across the portfolio
  • Identify whitespace, competitive dynamics, and market opportunities that should inform how we position and evolve our solutions
  • Engage directly with key clients to understand their business environment, workforce challenges, and how they are selecting, implementing, and using our solutions
  • Serve as a strategic connector between client insight and internal product, marketing, and sales teams
  • Help clients understand and maximize the value of CHG's full portfolio — not just individual products or services
  • Surface client intelligence that sharpens our GTM approach and informs our product roadmap
  • Partner with senior product leaders to level up CHG's product marketing capabilities — ensuring our offerings are clearly defined, differentiated, and positioned for the markets we serve
  • Tighten the connection between product teams and the day-to-day execution reality of client success
  • Work alongside marketing, engineering, and product teams to ensure what we build and what we say are in full alignment
  • Develop sales enablement tools, training, and materials that allow client-facing teams to lead with confidence across all offerings
  • Operate as a trusted partner and connector across the organization — bringing together sales, marketing, product, technology, and client solutions around a shared commercial strategy
  • Influence without authority across senior leadership and functional teams
  • Help the organization move from siloed execution to a unified, client-centered go-to-market model

Requirements

What you’ll need
  • A senior leader with deep experience spanning GTM strategy, product marketing, and client-facing work — ideally in a technology, SaaS, or workforce solutions environment
  • Someone who has successfully operated at the intersection of product, marketing, and sales — and knows how to align those functions around a common commercial strategy
  • Strong track record of building GTM frameworks, positioning offerings, and enabling sales teams to go to market with clarity and confidence
  • Demonstrated ability to build and maintain executive-level client relationships and translate client insight into strategic action
  • A natural connector and cross-functional collaborator who can influence senior stakeholders and drive alignment without direct authority
  • Experience in healthcare, workforce solutions, or adjacent industries is a strong plus
  • Comfortable operating in an evolving, fast-moving environment where the strategy is still being built.

Benefits

Comp & perks
  • 401(k) retirement plan with company match
  • Traditional healthcare benefits such as medical and dental coverage, and some unique benefits like onsite health centers, corporate wellness programs, and free behavioral health appointments.
  • Flexible work schedules - including work-from-home options available
  • Recognition programs with rewards including trips, cash, and paid time off
  • Family-friendly benefits including paid parental leave, fertility coverage, adoption assistance, and marriage counseling
  • Tailored training resources including free LinkedIn learning courses
  • Volunteer time off and employee-driven matching grants
  • Tuition reimbursement programs