Checkmk

Senior Demand Generation Manager

Checkmk

full-time

Posted on:

Location Type: Remote

Location: Germany

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About the role

  • Build, run, and continuously scale the demand generation engine
  • Own paid acquisition end to end — from strategy and experimentation to execution, optimization, and reporting
  • Work closely with web dev, brand, and content to ensure campaigns scale efficiently

Requirements

  • Hands-on ownership of end-to-end paid campaigns on Google, LinkedIn, Meta, and other platforms
  • At least 2 years of experience running demand generation campaigns in a B2B company
  • Proficient in GA4 and HubSpot tracking and reporting
  • Strong CRO skills across ads and landing pages
  • Experience with Account-Based Marketing (ABM) is a plus
  • Fluent in English, German is a plus
Benefits
  • Flexible and family-friendly working conditions in a stable environment
  • Wide range of sports and wellness offers from Wellpass, with over 9.000 offers
  • Unique corporate culture emphasizing equity, diversity, and inclusion
  • A wide range of education and training opportunities
  • Fully remote work or high flexibility between mobile work and an office
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
demand generationpaid acquisitioncampaign optimizationCROAccount-Based MarketingGA4HubSpot
Soft Skills
ownershipstrategyexperimentationexecutionreporting