Checkatrade

SEO Marketing

• Owning SEO roadmaps across technical, on-page content, and off-site authority - turning strategy into shipped improvements that move the needle on organic growth.
• Shaping how Checkatrade shows up in AI-driven search environments - from Google AI Overviews to ChatGPT and Perplexity - building new GEO/AEO capabilities alongside the existing ones.
• Running structured experiments: forming hypotheses, testing, documenting outcomes, and sharing learnings with the team rather than moving straight to the next thing.
• Working closely with product and engineering to identify, prioritise, and implement technical SEO improvements - from crawl budget and Core Web Vitals to schema and indexation.
• Building with AI - using agentic workflows to automate content briefs, bulk analysis, reporting, and technical triage, and raising the bar for how we use AI across SEO and Marketing.
• Communicating performance clearly to senior stakeholders and cross-functional partners - translating what’s working (and what isn’t) into decisions that drive the business forward.

SEO Lead

Sales

• You will own the Mid-Market revenue target across both leads and non-leads segments, while building and maintaining 3–5× pipeline coverage with clear visibility and control.
• You will also run end-to-end sales cycles: discovery → demo → pilot → commercial close
• You will define and document the repeatable Mid-Market sales motion while testing and iterating on outbound sequences, messaging, and objection handling
• You will hire, onboard, and coach two Account Executives and define performance standards, ramp plans, and quota frameworks.
• You will also act as a player-coach — carrying a personal number while building the team and set the tone for a high-accountability, high-performance culture
• You will own pipeline reporting and forecasting, presenting weekly updates to leadership (TradeAI Steering Committee).
• You will also feed real-time market and customer insights back into Product, Marketing, and leadership

Head of Mid Market Sales

Operations

• Shaping and evolving our advertising strategy. You’ll look at what’s working today, where the opportunities are, and define how we grow this area over time.
• Translating strategy into execution. Turning ideas into real products and features, working closely with product, engineering and commercial teams to bring them to life.
• Using data to drive decisions. You’ll dig into performance, user behaviour and market trends to identify opportunities and guide where we invest next.
• Working cross-functionally across the business. From engineers and designers to sales and commercial teams — you’ll be the person connecting the dots and driving alignment.
• Experimenting constantly. Whether it’s pricing, positioning, new formats or performance improvements, you’ll test, learn and iterate quickly.
• Driving a new growth stream for Checkatrade. This isn’t just optimisation — you’ll be helping to build and scale a key part of our future business model.

Strategy and Operations Manager – Product

Social Media Manager

• Create social-first content for Facebook, Instagram, TikTok and YouTube
• Regularly be the face of content
• Edit short-form videos quickly and effectively
• Capture reactive and ad-hoc content
• Work closely with the videographer and social team

SEO Lead

Head of Mid Market Sales

Strategy and Operations Manager – Product

Social Media Content Creator