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Paid Search Executive
Charlotte Tilbury BeautyPaid Search Executive at Charlotte Tilbury Beauty implementing and running global paid search campaigns for customer acquisition and revenue growth.
About the role
Key responsibilities & impact- Create & implement Paid Search and Shopping campaigns.
- Take ownership of basic account hygiene tasks (e.g. SQR, negatives, account status checks).
- Contribute to weekly paid search performance reports, track performance against FCT and recommend optimisations.
- Assist in budget management and optimisations to continually increase campaign efficiencies.
- Monitor & optimise bidding strategies, impression share, quality score, competition, and consumer behaviour.
- Proactively recommend new and/or complementary solutions to drive better performance.
- Coordinate with content and translations team to brief and ensure timely delivery of performance marketing assets (e.g. ad copy, creative, landing page).
- Assist with finance processes such as raising POs and reconciling monthly.
- Work cross-functionally (e.g. with SEO, CRM, E-commerce, and others) to drive customer growth, activation, and retention.
- Research into market trends, keep abreast of the latest marketing/ biddable technologies, and help provide ideas and suggestions to improve KPIs. Leaning into increasing AI use and using analytical skills to analyse and assess across regions.
Requirements
What you’ll need- 2 years’ experience in Paid Search.
- Experience with various advertising platforms (Google Ads, Bing Ads).
- Proficiency in Google Ads Editor & Microsoft Excel.
- Experience with Google Analytics & SA360 is necessary, and other complementary analytics tools would be a bonus.
- Diligent, meticulous, and methodical.
- Excellent communication skills, with the ability to work independently and collaboratively with various stakeholders internally and externally.
- Ability to perform under pressure, tolerance for ambiguity, and readiness to adapt to changing priorities dynamically.
- A flexible initiative-taker with a can-do attitude, willing to go the extra mile to deliver results.
Benefits
Comp & perks- 25 days holiday (plus bank holidays) with an additional day to celebrate your birthday.
- Inclusive parental leave policy that supports all parents and carers throughout their parenting and caring journey.
- Financial security and planning with our pension and life assurance for all.
- Wellness and social benefits including Medicash, Employee Assist Programs and regular social connects with colleagues.
- Bring your furry friend to work with you on our allocated dog friendly days and spaces and not to forget our generous product discount and gifting!
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Paid SearchShopping campaignsAccount hygienePerformance reportingBudget managementBidding strategiesQuality scoreMarket researchAnalytical skillsAI technologies
Soft Skills
DiligentMeticulousMethodicalExcellent communicationIndependentCollaborativeAbility to perform under pressureTolerance for ambiguityAdaptabilityInitiative-taker