charity: water

Senior Marketing & Enablement Manager

charity: water

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $95,598 - $106,220 per year

Job Level

Senior

About the role

  • Creating and implementing a customized major donor marketing strategy, informed by donor insights, and aligned with donor products
  • Designing and implementing end-to-end donor journeys for major donors, from awareness through long-term engagement
  • Leading the development of charity: water’s comprehensive email, SMS and direct mail programs for our major donor audiences across acquisition and retention; including leading campaign development and fundraising products
  • Enhancing storytelling elements in marketing strategies to create compelling narratives that resonate with our consumer base and effectively communicate our brand story
  • Providing regular reports and insights to leadership, identifying trends, areas for improvement and opportunities for growth
  • Equipping development representatives with marketing collateral, talking points, email communications and engagement tools
  • Developing and maintaining segmentation strategies to deliver personalized and targeted communication and work closely with the Data & Analytics team to leverage donor data for effective segmentation and targeting
  • Collecting and identifying actionable insights on our communications through surveys, interviews, and feedback loops that can inform our strategies

Requirements

  • 7+ years nonprofit marketing or fundraising experience
  • 3+ years in project management
  • Experience in sales enablement
  • Excellent written and verbal communication skills
  • Proven success collaborating across people, teams, and departments and working against competing priorities
  • Understanding of donor journey frameworks and moves management
  • Strong project management skills with the ability to lead cross-functional initiatives from strategy through execution
Benefits
  • Unlimited PTO
  • Summer Fridays
  • 6-week paid sabbatical leave after 5 years of employment
  • Annual bonus potential through The Pool
  • 401k plan + employer match
  • Medical covered at 85% + Dental/Vision contributions
  • FSA + dependent day care FSA
  • Employer-paid life insurance, STD, LTD
  • 16-week paid maternity and paternity leave for new parents
  • Stipends for Home office, Professional Development, and a You-do-You Perk
  • TSA Pre-check reimbursement
  • Flexible working hours; team members are expected to be online 10am - 4pm ET regardless of location, plus three hours per day asynchronously, which factors in an hour for lunch
  • 2-4 annual travel requirements that foster team alignment, connection and in-person collaboration
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
nonprofit marketingfundraisingproject managementsales enablementdonor journey frameworksmoves managementemail marketingSMS marketingdirect mail marketingdata analysis
Soft Skills
written communicationverbal communicationcollaborationleadershipstrategic thinkingproblem-solvingadaptabilityinsight generationstorytellingengagement