Marketing Manager
MaidPro
Marketing Technology Contractor
CFA Institute
contract
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteJob Level
SeniorLead
Tech Stack
JavaScriptWordPress
About the role
- Manage and optimize integrations between marketing systems, CRM, and data platforms.
- Collaborate with data teams to ensure accurate data flow, governance, and enrichment.
- Oversee API integrations to connect tools and automate workflows.
- Build and maintain HubSpot workflows; support workflow automation with Zapier and Make.
- Manage integration and synchronization with Salesforce CRM.
- Own website and channel analytics infrastructure, ensuring consistent and accurate reporting.
- Implement and manage Google Tag Manager, cookie consent frameworks, and attribution tracking models.
- Configure campaign event tracking by channel for accurate attribution.
- Lead setup and reporting within Google Analytics (GA4).
- Support A/B test conversion configuration, data fidelity and tracking in coordination with growth/marketing teams.
- Build and optimize WordPress forms and integrations with marketing automation systems.
- Manage email and marketing automation workflows in HubSpot.
- Partner with sales and marketing teams on Account-Based Marketing (ABM) platforms.
- Partner with Marketing, Sales, RevOps, Product/Engineering teams to align martech strategy with business objectives.
- Ensure compliance with privacy regulations (GDPR, CCPA, etc.) through data collection and tracking practices.
- Provide technical expertise and training to marketing team members.
- Make recommendations on how to improve usage of current systems/platforms and/or make the business case for new ones.
Requirements
- 6 –7+ years of experience in marketing operations or martech
- Proven expertise in Google Analytics (GA4), Google Tag Manager, and attribution tracking, with experience in server-side tracking.
- Hands-on experience with HubSpot (required), including workflows, forms, and campaign tracking.
- Familiarity with Salesforce CRM integration and campaign reporting.
- Strong knowledge of Zapier, Make, or similar workflow automation tools.
- Experience with WordPress form creation and basic CMS integrations.
- Solid understanding of campaign event tracking, A/B testing setups, and marketing analytics fundamentals.
- Strong technical skills with APIs, system integrations, data pipelines and proficiency in JavaScript, json or similar technologies.
- Excellent problem-solving, communication, and project management skills.
Benefits
- Remote work options
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
Google AnalyticsGoogle Tag ManagerHubSpotSalesforce CRMZapierMakeWordPressAPI integrationsJavaScriptdata pipelines
Soft skills
problem-solvingcommunicationproject management
