Product Manager – Content & Partnerships

Ceresti Health

Product Manager leading caregiver content strategy and partnerships at Ceresti, enhancing caregiver experience in dementia care. Focus on personalized, engaging content and strategic partnerships.

Posted 5/23/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSeniorWebsite

Tech Stack

Tools & technologies

AndroidiOS

About the role

Key responsibilities & impact

Own the product vision and roadmap for caregiver-facing content and care partnerships
Translate company goals around caregiver outcomes, engagement, and clinical quality into clear, prioritized product initiatives
Set the content strategy: what we build, how it is sequenced, and how it ladders up to caregiver outcomes and business goals
Identify and prioritize opportunities to apply AI and personalization to deliver the right content to the right caregiver at the right moment
Balance near-term execution with long-term thinking to support a continuously improving content and partner offering
Own the content roadmap: decide what content gets created, refreshed, or retired based on caregiver needs, engagement data, and clinical priorities
Oversee content production end-to-end, partnering with clinical, coaching, and content production teams to ensure quality, accuracy, and timeliness
Define the standards for what “highly engaging” looks like across formats, and continuously raise the bar
Ensure content renders correctly and feels native across iOS, Android, smartphones, and tablets, working closely with engineering as needed
Build personalized care plans that translate each family’s situation into an actionable plan supported by the right content and resources at the right time
Package content into customizable programs that flex to different caregiver journeys, diagnoses, stages, and preferences
Use AI and data-driven personalization to tailor the content experience while maintaining empathy and trust
Continuously measure and improve how personalization drives engagement, knowledge gain, and caregiver confidence
Identify, evaluate, and prioritize high-potential partnerships that meaningfully extend Ceresti’s offering and improve the caregiver experience
Own partner relationships from sourcing through integration, ensuring partnerships ladder back to a coherent caregiver experience
Partner with legal, clinical, operations, and engineering teams to scope integrations and launch new partnerships
Continuously evaluate the partner portfolio and prune or expand based on caregiver value and strategic fit
Define clear product requirements, user stories, and acceptance criteria to support efficient delivery by engineering and content teams
Work closely with engineering and design to scope, prioritize, and ship features that bring the content and partner roadmap to life
Use modern AI tools to accelerate product discovery, prototyping, requirements generation, and iteration while maintaining high standards for clarity, quality, and usability
Be hands-on and scrappy. Unblock teams, clarify decisions, and drive momentum when things get ambiguous
Collaborate deeply with clinical, coaching, operations, engineering, and design teams to ensure content and partner experiences align with real-world caregiver needs
Partner with data and analytics teams to define content, engagement, and personalization metrics, review insights, and incorporate learnings into product decisions
Communicate product plans, tradeoffs, and progress clearly to stakeholders and leadership
Define, track, and own key content engagement, personalization, and partner-impact metrics
Use qualitative caregiver feedback, data analysis, and experimentation to inform decisions and iterate quickly
Contribute to improving product management practices, tools, and processes within the Product team.

Requirements

What you’ll need

BS/BA degree or higher
3+ years of experience as a Product Manager or equivalent
Experience building content-driven products, content management systems, or personalization systems
Experience overseeing content production, content strategy, or curated programs is a strong plus
Experience sourcing, evaluating, or integrating third-party partners is a plus
Experience shipping mobile experiences across iOS and Android, including phones and tablets, is a plus
Strong track record of working cross-functionally with engineering, design, clinical, and non-technical stakeholders
Experience translating user needs and business goals into shipped product features and user experiences
Comfort working in fast-paced, ambiguous environments where scrappiness and ownership are required
Experience in healthcare or caregiving is a strong plus.

Benefits

Comp & perks

Competitive salary and benefits package
Opportunities for professional growth and development
Collaborative and dynamic work environment
Flexible work arrangements and remote work options
Access to cutting-edge technologies and tools
Opportunity to work with and shape the use of emerging AI technologies in a mission-driven healthcare environment.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

product managementcontent strategycontent productionpersonalization systemsmobile experience developmentdata analysisuser story definitionAI toolscontent engagement metricspartnership integration

Soft Skills

cross-functional collaborationcommunicationproblem-solvingadaptabilityleadershipstrategic thinkingempathydecision-makingownershipscrappiness