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Marketing Manager
Centuri Group, Inc.Marketing Manager overseeing marketing strategy and campaigns at Centuri Group, Inc. Must have strong marketing experience and a collaborative approach within the organization.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing comprehensive digital marketing strategies, leveraging CRM and marketing automation tools to drive data-informed decisions and optimize brand messaging across multiple channels. Proven ability to lead teams, manage event strategies, and ensure brand consistency across diverse operating companies.
Highest-signal resume keywords
Digital Marketing StrategyCRM and Marketing AutomationEvent Strategy DevelopmentBrand Integration LeadershipCampaign Performance Measurement
ATS Keywords
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Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Digital MarketingCampaign ManagementData AnalysisEvent PlanningBrand Governance
Soft Skills
Collaborative ApproachDetail-OrientedIndependent Work
Tools & Technologies
SalesforceDynamics/Sales Hub
Industry Keywords
Industrial MarketingInfrastructure MarketingProfessional Services Marketing
About the role
Key responsibilities & impact- Develop digital marketing plans and deploy innovative strategies to close those gaps across channels and operating companies
- Own marketing campaigns end to end, from strategy and concept through execution, measurement, and optimization
- Stay ahead of emerging digital marketing tools, platforms, and bring forward recommendations for brand marketing optimization
- Partner with design, digital, and external vendors to produce on-brand creative assets at scale
- Leverage CRM and Sales Hub data to uncover insights that drive actionable marketing initiatives and increase engagement.
- Monitor and report on campaign and channel performance, measuring impact and modifying or amplifying initiatives based on results
- Build and maintain reporting frameworks that connect marketing activity to enterprise-level business objectives and strategy
- Set event strategy across trade shows, industry conferences, and customer-facing events, with the Marketing Specialist executing event logistics
- Determine which events and opportunities warrant investment and how each event ladders up to broader marketing and brand objectives
- Review post-event reporting and translate results into recommendations for future event investment
- Oversee brand integration across Centuri's operating companies, ensuring consistent brand standards and messaging.
- Apply Centuri's brand messaging across campaigns while supporting brand governance and marketing collateral.
- Lead the Marketing Specialist, providing direction and oversight on campaign execution, event logistics, and day-to-day marketing operations
- Serve as a key point of contact for operating companies adopting and applying the brands with consistency
Requirements
What you’ll need- 5-10 years of experience in marketing, with a compelling portfolio of campaign and strategy work, ideally within an industrial, infrastructure, or professional services environment
- Proven ability to identify untapped digital marketing opportunities and build a modern, scalable approach to closing them
- Experience using CRM and marketing automation platforms (e.g., Salesforce, Dynamics/Sales Hub) to drive data-informed marketing decisions.
- Strategic mindset paired with hands-on execution
- Experience developing event strategies and measuring business impact.
- Demonstrated success leading brand adoption or integration efforts across multiple business units, brands, or locations
- Experience managing or mentoring direct reports
- A collaborative, detail-oriented approach and comfort working independently in a remote environment
Benefits
Comp & perks- Benefit Package including Medical, Dental and Vision Coverage
- 401K w/ Company Match
- Voluntary Life & AD&D Insurance and Short-Term and Long-Term Disability
- Vacation/Sick Time and Paid Holidays
- Potential Bonus Opportunities
- Career Development Opportunities
- Employee Discounts
- Weekly Payroll