Senior Manager, External & Client Communications

Central 1

Senior Manager leading external and client communications for Central 1, empowering credit unions and financial institutions in Canada. Setting strategic communications standards, aligning with corporate objectives.

Posted 7/1/2026full-timeVancouver • 🇨🇦 CanadaSenior💰 CA$110,000 - CA$135,000 per yearWebsite

About the role

Key responsibilities & impact

Own and lead the external and client communications function across the organization, setting strategy, standards, and priorities that advance corporate objectives and protect reputation
Define and maintain a clear external and client communications framework, including audience segmentation, messaging hierarchy, channel strategy, and governance
Ensure all client-facing and external communications are strategic, consistent, high-quality, and aligned to corporate positioning, brand, and regulatory requirements
Act as the central point of accountability for how the organization communicates externally — balancing proactive storytelling, client clarity, and reputational risk management
Establish clear success metrics and regularly evaluate the effectiveness of external and client communications efforts
Lead enterprise-level corporate communications activities, including: Corporate narrative and positioning, Executive and enterprise announcements, Issues management and reputational risk support, Crisis communications planning and response, Cyclical client/member touchpoints including quarterly client briefings and bi-annual Peer Group meetings, etc.
Partner closely with Finance, the Corporate Secretary office, Legal, Risk, Regulatory Affairs and senior leadership to manage sensitive, high-impact, or time-critical communications
Provide strategic communications leadership for Central 1’s core lines of business — Payments, Treasury and Corporate — applying the enterprise external communications strategy to portfolio-specific needs
Translate line-of-business priorities, initiatives, and changes into clear, client-focused communications that support understanding, adoption, and engagement.
Lead annual and quarterly external and client communications planning, ensuring resourcing and sequencing align with enterprise priorities
Serve as a strategic advisor and decision-maker, not an order taker, on what, when, and how the organization communicates externally
Provide leadership, coaching, and direction to communications team members and contractors supporting external and client communications.

Requirements

What you’ll need

Post-secondary education in Communications, Journalism, or a related field, or an equivalent combination of education and experience
10+ years of progressively senior experience in external or corporate communications roles. Experience in B2B organizations is an asset.
A senior level of certification or accreditation preferred SCMP, ABC or APR.
Significant change management / change communications experience. Prosci certification is an asset.
Demonstrated experience developing and executing stakeholder communications strategies to support business outcomes for organizations
Exceptional storytelling ability, with strength in translating business strategy into clear, engaging, external stakeholder-focused messaging
Experience managing communication channels and driving continuous improvement in reach and effectiveness
Strong stakeholder management and influencing skills, with the ability to build relationships across all levels of the organization
Experience working collaboratively with cross functional teams and senior leaders
Strong project management skills, with the ability to manage multiple priorities and deadlines
High emotional intelligence, sound judgment, and the ability to navigate sensitive or confidential issues
A collaborative, proactive and solutions-oriented mindset aligned with Central 1’s values.

Benefits

Comp & perks

Work-life flexibility
Hybrid work environment
Variable annual incentive plan
Generous annual vacation allotment
Top-notch flexible benefits plan including family building and gender affirmation
Retirement Plan, matched contributions at 6%
Access to a learning platform and educational assistance support
Access to a virtual wellness platform
Career development opportunities
Wellness Flex Fund to support personal interest and activities
Day off to volunteer in your community and other paid time off options
Corporate discounts *subject to employment agreement

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Corporate CommunicationsAudience SegmentationMessaging HierarchyCrisis Communications PlanningCommunication Channel ManagementStakeholder EngagementPerformance Metrics EvaluationB2B CommunicationsChange CommunicationsStrategic Messaging

Soft Skills

Emotional IntelligenceJudgmentCollaborationProactive MindsetInfluencing Skills

Certifications

SCMPABCAPRProsci Certification